Cerita-Cerita Malaysia - stories of Malaysia, a book project to raise funds for Mount Miriam Cancer Hospital Penang
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Malaysian Anecdotes, a potpourri of true or motivational stories related to nuances of old and present Malaysia, to promote writers, promote use of the English language and to do charity at the same time. A fund-raising project of Mount Miriam Cancer Hosptal, Penang, managed by Achievers Engagement Sdn. Bhd., a non-profit company dedicated to promoting a healthy and positive lifestyles.
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Cerita-Cerita Malaysia - stories of Malaysia, a book project to raise funds for Mount Miriam Cancer Hospital Penang
- 1. project by Malaysians for Malaysians and others
- 8. WIIFY (readers) C2M will carry stories that…
- 11. Happy Family
- 12. Sad News – loved one afflicted by cancer
- 13. Triple Whammy – cancer, poverty, left alone by family
- 14. There’s hope: Mount Miriam Cancer Hospital
- 15. Grateful Patient
- 16. Grateful Patient
- 17. IGRT (Image Guided Radiotherapy Treatment) Machine Mount Miriam Cancer Hospital
- 18. Needy Patients (RM700K – 800K) Palliative Care Centre (RM500K) Education & Research General IGRT Machine (RM7.8 Million) FUNDS Mount Miraim Cancer hospital
- 23. Revenue 710,000 Less Expenses 110,000 Net Revenue 600,000
- 29. AESB Team / Roles Francis Ooi Chong Jin Khoo Boo Yeang Yap Soon Hin Kim Gooi Dalwi Lee Production Marketing Finance Editorial Design What’s Your Role?
- 30. AESB Team / Roles YOU? YOU? YOU? Others Others Others
- 37. How can YOU contribute? SERVE BUY AD SPACE BE A DONOR BE THE FORCE
- 38. SERVE BE A DONOR BUY AD SPACE BE THE FORCE YOU (Jedi) are the FORCE
- 39. All payments to Mount Miriam Cancer Hospital. BE A DONOR BUY AD SPACE SERVE BE THE FORCE
- 41. BUY AD SPACE All payments to Mount Miriam Cancer Hospital. SERVE BE A DONOR BE THE FORCE
- 42. Ads (Full Page Rate) RM 5,000 per page All payments to Mount Miriam Cancer Hospital.
- 43. Ads (Three 1/3 page rate) @ RM 6,000 for 3 ads. All payments to Mount Miriam Cancer Hospital.
- 44. SERVE BUY AD SPACE BE A DONOR BE THE FORCE
- 50. Q&A
- 51. Complete Expression of Interest Form
- 52. Thank You Naanri Terima Kasih Xie Xie Arigato Merci Beaucoup
Editor's Notes
- Varied interest e.g Culture, Sports, Art & Craft, Science, Adventure etc Easy read whilst…waiting…on Board Craft...in between heavy thinking…at leisure.
- Why a book and not a Food and Fun Fair?
- Encourage & energize local writers Enhance (the standard of) English usage in Malaysia
- Local readers – adults & higher level students Malaysian Diaspora (Malaysians living overseas)
- C2M will carry stories that… stimulate the mind, touch the heart, tickle the funny bone. In order to inform, educate, entertain, motivate a nd to promote positive human values
- Highlight that C2M is the PUBLISHER??? AESB is the company that executes the production.
- Mdm Quah Phaik Kim , a widow with a 9 year old daughter was told about Mount Miriam Hospital by friends and neighbours. After loosing her husband to liver cancer about more than a year ago, Mdm Quah’s world came to a stand still when she was also diagnosed with liver cancer in 2006. She was at the brink of giving up hope as she had spent her family’s life savings to treat her late husband. Through her friends’ advice, Mdm Quah came to Mount Miriam for a consultation. Mdm Quah was required to go through 20 times of radiotherapy treatment and 7 cycles of chemotherapy. As a single mum, her neighbour came to her assistance by caring for her daughter, while she went through her treatment. Mount Miriam helped to ease her medical expenses by offering 100% waiver on her treatment which amounts to more than RM10 thousand.
- Miss Mangaikarasi a/p Muniandy is a 19 year old student from Langkawi who suffered pain in her legs initially. After many check ups, she was diagnosed with a tumour near her spinal cord. As Langkawi does not offer any treatment for cancer, her family sought for advice at Mount Miriam Hospital. Ms Mangaikarasi underwent 30 times radiotherapy and 3 cycles of chemotherapy. After a check on Ms Mangaikarasi’s background, Mount Miriam absorbed her medical expenses by 44 percent from a total of more than RM70 thousand. Appreciative of how Mount Miriam Hospital assisted the family, Ms Mangaikarasi’s brother, who works for Kamdar Langkawi, assisted to arrange for a donation of 100 pieces of bed sheets and 100 pieces of pillow cases by Kamdar Langkawi.
- There are various funds set up by the hospital; they are: Needy Patients Fund Was set up with the main aim to provide medical subsidy to deserving and needy patients. Yearly disbursement amounts to RM700 thousand to RM800 thousand. Palliative Care Centre Fund Was set up to subsidize the cost of palliative in-patient and palliative home care provided. Yearly more than RM500 thousand subsidy was disbursed. Education & Research Fund To constantly upgrade medical knowledge of our medical team and to support hospital research and development on cancer treatments. General Fund To to subsidize or aid in the development and maintenance of hospital. IGRT Fund (Image Guided Radiotherapy treatment machine) To aid in purchase of a new radiotherapy treatment machine. This treatment machine cost us RM 7.8 million. Till to date, we have managed to raise slightly more than RM2 million.
- Types of patients Yearly, MMCH treat more than 1,000 new cancer patients. Top right pix – Patient at Day Chemo Bottom left pix – Preparation for Radiation
- Buku Hebat ( Super duper book)
- The book will serve as your Marketing / P ublic R elations / Ad vertising tool Will provide Long Advertising Mileage – enduring effect (vis-à-vis single exposure). More cost effective than newspapers or other media. Will earn immeasurable goodwill – Use the books as corporate gifts. Help meet your C orporate S ocial R esponsibility – proceeds ultimately go to Public Charity (Handicapped or under privileged humanity)
- FUN – (Share some genuine experiences) Add Life to Life (of Senior Citizens) Rev up your mind . Uncover potentials – Prolong / polish up talents (Instead of becoming “rusty” we get to learn new skills e.g. blog etc.
- Make new friends – Renew acquaintances (gives us the opportunity to know people like you) Help the needy – initially target Mount Miriam Hospital “ Cheak Par Sneow Eng” – people who are just too free. C2M keeps them busy; fruitfully occupied & out of mischief.
- As we progress more names will be added to the list. Similarly there are volunteers who might want to remain anonymous.
- 2 Photos – Formal / Informal
- 2 Photos – Formal / Informal
- 2 Photos – Formal / Informal
- 2 Photos – Formal / Informal
- 2 Photos – Formal / Informal
- 2 Photos – Formal / Informal
- How YOU can contribute to make this publication a success…
- How YOU can help to make this publication a success. Movers / Jedi (a person who is a powerful force for universal peace & justice) – Highlight or gesture that YOU will be our greatest resource person BE THE BENEVOLENT FORCE – Influence donors, Advertisers, etc
- YOU can help to make this publication a success by donating to the project as a Full Sponsor or Donor.
- You can contribute as a Full Sponsor (RM600,000) Platinum Donor (RM50,000) Gold Donor (RM30,000) Or Be a generous Donor with whatever amount you are comfortable with. Text Exemption Certificate: Minimum?
- YOU can help to make this publication a success by placing your advertisement in the book.
- Full Page (Run On Pages) RM5,000
- Three One third pages @ 6,000 for 3 ads. Run On Pages. All payments will be made to MMCH and duly receipted. Location of ads will be at publisher’s discretion.
- How YOU can help to make this publication a success
- How you can SERVE Provide expert editorial advice (for Integrity of Content) To decide on: 1. Commission (20% ???) on a sliding scale 2. Sales Price of Book (RM40 ???)
- To decide on: 1. Commission (20% ???) on a sliding scale 2. Sales Price of Book (RM40 ???)
- FUN – (Share some genuine experiences) Add Life to Life (of Senior Citizens) Rev up your mind . Uncover potentials – Prolong / polish up talents (Instead of becoming “rusty” we get to learn new skills e.g. blog etc.
- Make new friends – Renew acquaintances (gives us the opportunity to know people like you) Help the needy – initially target Mount Miriam Hospital “ Cheak Par Sneow Eng” – people who are just too free. C2M keeps them busy; fruitfully occupied & out of mischief.
- Portrait Trimmed Size: 172 mm x 251 mm (6.75 inches x 9.75 inches)
- Distribute forms. Walk thru with the audience. Get them to indicate their interest. Mention Cooling Off Period. Collect completed forms and complete section “For Internal Use”