Insights and trends in mobile marketing

1. Why Mobile? Why Now? A short guide to mobile marketing.

2. Remember this?

3. 4.6 Billion … estimated number of mobile phone subscribers at the end of 2009.

4. 93 the percentage of 18 – 29 year old with a mobile

5. You got to be in it to win No one will declare the winners and the losers Winners Handset vendors Internet Companies Mobile operators Losers Handset vendors Internet Companies Mobile operators

6. 1:13 The amount of time each day spend using your mobile

7. 79 The percentage increase of daily mobile internet usage

8. 60 The percentage of mobiles to be sold in 2013 that will be SMARTPHONES

9. Smart phone 2010 Portable media player with 5 mega pixel camera, touch screen, fast 3G+, internet, wifi and … voice and texts

10. Smart phone 2013?  No … this is a wrist phone watch from 2010

11. 25 Percentage of UK tweens (aged 8-12 ) with a profile on Facebook, Bebo or MySpace

12. 400 Million of users on Facebook at the start of 2010

13. and it just went mobile.

14. TRENDS IN MARKETING Ol’ Skool Nu Skool Print Ads Magazines Expos & Trade Shows Tele-sales Direct Mail Radio TV Social Media E-mail CRM Banner Ads Online Video Search Web Viral Blog Mobile

15. 8 ways you can improve sales using social media and mobile Run competitions in location social networks like Foursquare Create a store finder app with customer reviews for the mobile Give away free music or viral games to play on mobiles Get customers to say things about you using Twitter or Facebook Make sure your website is SEO search engine optimised for mobile Create a mobile customer loyalty programme Buy adwords for local search and mobile Talk to us Find out more: http://damiensaunders.com

16. Why Mobile? Why not.

17. DAMIEN SAUNDERS Social Media Marketing Specialist +44 7919 110 638 Damien@DamienSaunders.com @damiensaunders What Next? Get in touch Find out more: http://damiensaunders.com