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HOW TO GROW YOUR 
NONPROFIT IN 
THE DIGITAL AGE 
#likeablewebinar 
PRESENTED BY Dave Kerpen 
CEO and Founder 
Likeable Local 
Dave@likeable.com
OUR STORY 
#likeablewebinar
#likeablewebinar 
Social Media 101
1.3 billion 
monthly active Facebook users 
45-54 year olds 
are the fastest growing 
demographic on social networks 
1 Facebook Fan 
reaches 6000 word of mouth 
recommendations 
#likeablewebinar 
84% of global consumers 
believe recommendations 
from friends and family are 
the most trustworthy 
sources of information 
about products
The average Facebook user has a network of about 350 PEOPLE. 
#likeablewebinar
1 Like = 350 
RECOMMENDATIONS. 
#likeablewebinar
40 Page Likes x 350 Connections = 14,000 PEOPLE. 
X 
#likeablewebinar
THE NEW WAY TO BE FOUND 
#likeablewebinar
7 Reasons Social 
Media is Perfect for 
Nonprofits 
#likeablewebinar
1. Get the word out cheaper & faster 
#likeablewebinar
2. Use social context to drive 
friends of friends to participate 
#likeablewebinar
3. Build a community of 
supporters 
#likeablewebinar
4. More easily reach the 
people you’re out to serve 
#likeablewebinar
5. Find and engage influencers 
to help spread the word 
#likeablewebinar
6. Become a thought leader 
in the space you serve 
#likeablewebinar
7. Better tell your story 
#likeablewebinar
HOW CAN 
LIKEABLE 
HELP? 
#likeablewebinar
OFFLINE MARKETING SUPPORT 
TO TURN SUPPORTERS INTO 
FANS AND FOLLOWERS 
#likeablewebinar
TURBOPOST ™ TECHNOLOGY 
#likeablewebinar
CONTENT SCHEDULED 
AND MANAGED FOR YOU 
#likeablewebinar
CUSTOM MOBILE 
WEB PROFILES 
#likeablewebinar
LIKEABLE TRAINING 
AND EDUCATION 
Instructional Webinars 
24/7 Customer Service 
Staff Training 
#likeablewebinar
WANT TO 
LEARN MORE? 
Schedule a FREE consultation with us 
in the next 24 hours at LikeableNonprofits.com! 
Email: contact@likeablelocal.com 
Call: 212-359-4355 
Use code “Likeablewebinar” for your 
FREE consultation! 
#likeablewebinar
THANK YOU / 
GRAND PRIZE! 
CONTACT 
Dave Kerpen 
EMAIL 
Dave@likeable.com 
#likeablewebinar 
TWITTER 
@davekerpen 
PHONE 
212-359-4355 
QUESTIONS?

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  • 1. HOW TO GROW YOUR NONPROFIT IN THE DIGITAL AGE #likeablewebinar PRESENTED BY Dave Kerpen CEO and Founder Likeable Local Dave@likeable.com
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