There are a lot of IMers who hate the idea of selling a service instead of a product as a business model. Maybe they are caught in the unrealistic dream of getting something for nothing; who knows. But if you are looking for a way to earn money online, then consider being a service provider. There are plenty of benefits that go beyond the making of money. Meeting people from everywhere on earth is just one of them. You'll have the opportunity to build a great network of business associates--one that can take you anywhere.

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The moment to take action is the moment that your online marketing stops doing the things you
want to do. Sometimes desperation really is the mother of invention, and sometimes you just have
to do what you think may work. This is a totally okay course of action and more often than not it
will work for you. That's why your mind needs to be open and you need to be ready to try
anything--even things other people won't try. The willingness you have to take a chance will
usually be rewarding.
If you do not mind offering services on the net as a business model, then this may appeal to you.
If you like the idea of working with videos, this could even be the secret to your success that
you've been trying to find. This is a service through which you will be remodeling videos for
various businesses, typically smaller businesses that find the idea attractive. You should learn
everything you can about making and producing videos and what helps them be good or bad. No
matter what you want to do, you're going to need to learn how to create and then edit videos but
that's not too difficult, you won't even need to buy new software for it. You can create a steady
start for yourself by offering it for free through the marketing forums out there that will be the
source of your first customers.
You need to test a lot with your marketing and advertising if you want to build a strong foundation
for your success online. Most marketers completely ignore this step (as do lots of bigger
businesses) because they don't really have any clue about it. In this situation what you're going to
do is be a split testing expert, which means that you need to put in some time to learn about how
copywriting works. The entire idea behind split testing is to raise your conversion rate. In this
situation you are going to offer a "conversion rate consulting service" and teach businesses how
to increase their conversion rates. You can combine this kind of consulting with the other kinds of
consulting you want to do, like site usability consulting.
One of the best techniques for marketing an online service based business has its basis in
traditional internet marketing. Here, you want to also use content you have or will create, and you
will then seek to get your articles syndicated on established sites. This is different from guest
blogging or guest writing. In this situation, you will want to submit your articles to the top three or
so article directories.
Make sure you write for syndication though; these are usually much longer articles (usually about
1000 words or so). You want to attract only the very best webmasters so make sure that your
content is as good as you can make it.
Maybe you have read something in your travels about using other people's money, OPM, for
various business reasons. That is a principle that has stood the test of time and has been
responsible for generating vast fortunes. What we have discussed is very similar, and both
approaches employ the concept of leverage. Hopefully now that you have got a better idea and
understanding of what leverage is all about so you can go out there and make a
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