This is the media kit I designed for a project I co-partner on, Blogcast FM: Founded in 2010, Blogcast FM is the one stop resource for online businesses and entrepreneurs. With a podcast having more than 70,000 downloads each month, BLOGCAST FM is the most prolific resource of interviews from successful and nationally known business owners, bloggers, online entrepreneurs, and published authors.

1. BLOGCAST FM
MEDIA & ADVERTISING KIT

2. WHY
BLOGCAST FM?

3. 70,000+ 100+
MONTHLY DOWNLOADS 5 REVIEWS
AND AN ONSITE AUDIENCE THAT HAS BEEN GROWING 20-30% EACH MONTH

4. 8,000 12,000
DOWNLOADS PER OUR TOP 5 PODCASTS OF THE PAST 6 MONTHS
4,300+ 95%
AVERAGE DOWNLOADS PER PODCAST OF LISTENERS LISTEN TO THE ENTIRE SHOW

5. BLOGCAST FM ATTRACTS
CONTENT PRODUCERS AND INFLUENCERS
ACROSS MULTIPLE INDUSTRIES
Founded in 2010, BLOGCAST FM is the one stop resource for online businesses and
entrepreneurs. With a podcast having more than 70,000 downloads each month,
BLOGCAST FM is the most prolific resource of interviews from successful and nationally
known business owners, bloggers, online entrepreneurs, and published authors.
BLOGCAST FM’s audience includes social media enthusiasts, entrepreneurs, influencers,
authors, actors and actresses, PR and advertising agencies, and corporate decision
makers. BLOGCAST FM is also popular with bloggers and social media users on well
known platforms such as Facebook, Twitter, LinkedIn, Pinterest, and YouTube - which is
a widely recognized influential demographic.
Since the start of 2012, BLOGCAST FM has grown to include not only a 5 star podcast,
but also a private paid community, a blog, and digital magazine as well as audio products
and Kindle ebooks.

6. TOP 40 BLOGGERS TO WATCH IN 2011
FEATURED ON

7. PAST GUESTS
1 11 1. Erika Napoletano | Author
The Power of Unpopular
2. Rami Sethi | Best Selling Author
I Will Teach You To Be Rich
2 3. Julien Smith | Best Selling Author
Trust Agents
4. Michael Port | Best Selling Author
Book Yourself Solid
3
5. Michael Stelzner | Founder & CEO
10
Social Media Examiner
6. Mayi Carles | Author
4 Life is Messy Bootcamp
6
7. Scott Stratten | Best Selling Author
UnMarketing: Stop Marketing. Start Engaging
8. Scott Berkun | Best Selling Author
Confessions of a Public Speaker
9. Danielle LaPorte | Author
The Fire Starter Sessions
5 9 10. Chris Guillebeau | Author
The Art of Non-Conformity
11. Tara Gentile | Editor and Author
7
Scoutie Girl
8 These are just a few of our 200+ guests

8. WHO ELSE MATTERS TO OUR LISTENERS

9. WHY THIS MATTERS TO YOU
Our listeners and guests are not only at the cutting
edge of technology and purchasing trends but are
INFLUENTIAL IN SETTING THOSE TRENDS!

10. WHAT DO PEOPLE SAY ABOUT
BLOGCAST FM?

11. OUR AUDIENCE THE MUST-LISTEN PODCAST
FOR ANYONE SERIOUS ABOUT BLOGGING
ELISA DOUCETTE
LISTEN FOR 5 MINUTES AND YOU WILL BE
THESE INTERVIEWS ARE HOOKED FOR LIFE!
THE BEST
LINDA ESPANA
INSIGHTFUL AND PRACTICAL
YOU WILL FIND JARED DEES
INTERVIEWS OF EXPERTS BY AN EXPERT
BETSY TALBOT
I CAN’T BELIEVE IT’S FREE!
MAYI CARLES
I’VE NEVER SEEN ANOTHER PODCAST WITH THIS MUCH
USEFUL AND INSPIRING CONTENT
JASON CABASSI

12. OUR PARTNERS BLOGCAST FM is a great partner that goes beyond
your standard sponsorship. Srinivas comes to the
table with ideas, fan experiences, and execution.
THE TARGETED AUDIENCE AND DEEP CONNECTION TO HIS SHOW
HAS HELPED BRING REAL CUSTOMERS AND FANS TO LIVEFYRE
JENNA LANGER
DIRECTOR OF COMMUNITY AND STRATEGY AT LIVEFYRE
As an author and educator, I have been interviewed
by hundreds of people. I consider Srini to be among
the most gifted interviewers on the scene and
I PUT HIM ABOVE MOST IN THE NATIONAL MEDIA.
Although he’s the one asking the questions, I
always learn something from him in the process!
MARK SCHAEFER
AUTHOR OF RETURN ON INFLUENCE

13. WHO IS BEHIND
BLOGCAST FM?

14. SRINIVAS RAO DAVID CRANDALL
&
BLOGCAST FM founder/host Srinivas Rao has been BLOGCAST FM digital strategist David Crandall has
a 2-time speaker at Blogworld Expo and was listed a history in Business Intelligence of saving Fortune
on Problogger’s annual list of 40 Bloggers to Watch 100 and 500 companies millions of dollars by solving
in 2011. He’s a regular contributor to the adage their most expensive problems. In addition, he has
150 blog {GROW} and his work has been featured nearly two decades of professional graphic design
on Social Mouths, Write to Done, Dumb Little Man, experience and is featured regularly on the front
Twitip, Kikolani, and many other social media and page of SlideShare. Listed on ProBlogger’s annual
personal development blogs. Srinivas has interviewed list of 40 Bloggers to Watch in 2011, David has also
nearly 300 people since starting BLOGCAST FM and been featured on Business Insider, The Vault, and
continues to have the best and brightest guests from numerous other sites due to his design and business
the online business industry. work.

15. HOW DO I PARTNER WITH
BLOGCAST FM?

16. PODCAST RATES
The BLOGCAST FM podcast has been featured on multiple sites including Stitcher.com
and is the cornerstone of the BLOGCAST FM media empire. With over 70,000 downloads
a month, our average listener tunes in for 45 minutes per episode three times a week.
And when you purchase a sponsored slot on our podcast, you increase your chances of
exposure as we receive an average of 2,000 daily downloads of old episodes.
Size Single Month Investment Multiple Month Investment
Sponsorship Endorsement $3000 Rate based upon negotiated price
Sponsorship Endorsement
Partners participating in our podcast endorsement will be mentioned
at the start and finish of the podcast as official BLOGCAST FM
partners. A quick “blurb” regarding what your product/service does
as well as where to find you online will be part of this package.

17. WEBSITE RATES
BLOGCAST FM is the homebase of the BLOGCAST FM media empire and links to all of
the brand’s media channels. Content for the blog component are created by partners
Srinvas Rao and David Crandall as well as regular contributors and guest posters.
Size Single Month Investment Multiple Month Investment
Sidebar $1,000 $400
Sponsored Post Series n/a $2,000
Sidebar Full Page
Advertisements appear The sponsored post series highlights your brand with an introductory
in the sidebar of paragraph describing your product/service and tagline. The content
blogcastfm.com of the post is meant to be a highlighted series that appears once a
week and is spotlighted on the BLOGCAST FM site. This series is only
available as a multi-month ongoing series and is limited to only a
select few partners.

18. MAGAZINE RATES
LOOK Magazine is BLOGCAST FM’s regular digital magazine which services the online
business and content creation communities.
Size Single Month Investment Multiple Month Investment
Sidebar $100 $75
Full Page $250 $200
Advertorial $500 $400
Sidebar Full Page Advertorial
392 x 768 1024 x 768 Multiple full pages
Appears alongside of an Full page which will Content must be
article appear mixed in with cohesive with
articles in the magazine BLOGCAST FM brand

19. PRIVATE COMMUNITY RATES
BLOGCAST FM has a paid private community whose members are highly engaged due
to its forum style platform.
Size Single Month Investment Multiple Month Investment
Sponsored Thread $500 $400
Entry on Resource Page n/a $1,000
Sponsored Live Chat n/a $1,500
Sponsored Thread Entry on Resource Page Sponsored Live Chat
Advertisements appear as a Advertisements appear as a The sponsored live chat is a
thread in our private community sponsored thread (first option) webinar hosted by Srinivas
forum. In addition, the thread will plus are listed in the resource Rao and David Crandall and a
be featured and appearing at the section of the private community member/members of your brand.
top of the forum for members as a highlighted product/service. The content must be informative
to view when engaging with the and helpful to the community but
community. is used to highlight your product/
service. The chat is hosted live
and allows for a Q&A session for
present members. The webinar is
also recorded and made available
permanently in the private
community.

20. HOW DO I CONTACT
BLOGCAST FM?

21. (THIS PART IS EASY!)
If you would like a personalized quote or to discuss
options for partnering with us, please contact
Srinivas Rao at srini@blogcastfm.com

22. THANK YOU!
BLOGCAST FM
DESIGNED BY DAVID CRANDALL