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Social Media Marketing for Nutritionists - Nutrition File

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Social Media Marketing for Nutritionists - Nutrition File

  1. 1. Social Media Marketing 101<br />Darren Barefoot, Capulet<br />
  2. 2. In terms of vampires and werewolves, which team are you on?<br />Team Edward<br />Team Jacob<br />Team Bella<br />Team Buffy<br />I prefer zombies<br />
  3. 3. Are you on the following social networks?<br />Facebook<br />Facebook and Twitter<br />Facebook, Twitter and LinkedIn<br />None of the above<br />
  4. 4. Have you ever edited a Wikipedia article?<br />Yes<br />No<br />
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  11. 11. Ice cream and flowers<br />What is social media?<br />
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  13. 13. Here come the abstract nouns<br />Seven principles of social media<br />
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  21. 21. I was told there would be no math<br />Does the social web matter?<br />
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  26. 26. What fraction of the Canada's online population has a Facebook profile?<br />20%<br />35%<br />50%<br />65%<br />
  27. 27. Really, it’s not a dirty word<br />What is social media marketing?<br />
  28. 28. Using these channels to communicate and influence<br />
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  34. 34. Two ungulates, a crowd and a Tim Hortons<br />Four essential lessons<br />
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  41. 41. http://tinyurl.com/smm101<br />

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