Tag team presentation to University of Kansas Institute for Policy and Social Research + University of Kansas Libraries

1. Sociospatial Research for
Communities: Telling the
Story of People and Place
Dr. Sheila L. Steinberg, Professor, Department of Social and Environmental
Sciences Brandman University-
Chapman University System
Dr. DawnWright, Chief Scientist, Esri
Presented September 8, 2017
Presentation to: University of Kansas, Institute for Policy and social Research
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2. Sociospatial Research
Active consideration of space, place
and social indicators in a holistic
fashion (Steinberg and Steinberg 2015: 246)
Source: S.L. Steinberg and Steinberg, S.J., 2015. GIS Research Methods: Incorporating Spatial
Perspectives. Esri Press, Redlands CA.
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3. Plan for Community
Research
• Highlight patterns in data
• Use best combination of research methods
available
• Involve the community in research process
• Share findings back with the community
• Adopt a holistic approach
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4. Examples of Multiple Methods
Projects Involving Students
• Latino Health Study
Funded by: The California Endowment
• Ethnic Entrepreneurship Study
Funded by: The Ford Foundation
• Threats to the Yurok Lifeway
Funded by: Environmental Protection
Agency
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5. Public Participation GIS
(PPGIS)
GIS - Computer-based map analysis
1. Engaging with the community to document
local knowledge
2. Ground-truth existing data about the study
region and its needs
3. Returning those GIS products for future use
in directing policy change
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6. Latino Health
Study
Funded by the California Endowment
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7. Latino Health Study (2005-06)
Identify Health Needs of Latino Community across
three California counties
(Humboldt, Del Norte, and Mendocino)
Utilizes multiple research methods
-Interviews, Spatial Analysis of U.S. Census and
Survey Data
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8. Places Frequented for
Medical Care by the Latino
Community
Health Survey Data overlaid with
U.S. Census Data (2000) percent
Latino population

9. Health Issues
Informants were asked,
"Of the health issues facing the Latino
community in your area, which do
you feel are the most important?"

10. Health Issues
•Health Access
•Obesity/Nutrition
•Diabetes

11. Ethnic Entrepreneurship:
A Spatial Networks Approach to Community
Development
Funded by the Ford Foundation
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12. Entrepreneurship Data
• Surveys
• Spatial Sampling
• Public Participation GIS
• Secondary Data
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13. Ethnic Entrepreneurship
Study
• A spatially-based sampling frame
• Conducted surveys of Mendocino County entrepreneurs
(N= 134)
• Partnered with local ethnic community organization
• Documented similarities and differences between ethnic
and non-ethnic entrepreneurs
• Used spatial analysis to locate points of community
interaction
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14. Using Public Participation GIS
for Data Collection and
Sampling
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15. GIS for Sample Design
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16. Spatial Findings
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17. Spatial Differences
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A t-test showed a significant difference between business distances to
highways with a p-value of < 0.01, where ethnic owned business‘
average distance was significantly closer to highways than non-ethnic
owned businesses.

18. Threats to the
Yurok Lifeway
Funded by the Environmental Protection Agency
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19. Threats to the Yurok Lifeway
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20. Research Methods
• Fish Tissue Sampling
• California Department of Pesticide Regulation
• Tribal Survey Data
• Health Data
• Public Participation GIS
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21. Atrazine use
within the
Traditional
Yurok Tribal
Territory
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22. 22

23. 23
Capturing
Environmental
Resource Use
Data

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25. Access to Resources
• Native people are faced with a dilemma of deciding
between their health and preserving their traditional ways
of life (Harper and Harris 2008; Robyn 2002; Shriver and Webb
2009).
• Pollutants affect land use, subsistence lifestyles, and
cultural practices such as gardening, hunting, fishing,
trapping, and gathering of plants
(Arquette et al. 2002; Bradbury et al. 2004; Fitzgerald et al. 2004;
Shriver and Webb 2009) .
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26. Health Effects
• If Native people stop eating fish to avoid exposure, they
turn to other foods; dietary changes negatively affect
health in Native populations.
• Dietary changes have been linked to various diseases such
as diabetes, heart disease, stroke, high blood pressure,
cancer, and obesity
(Arquette et al. 2002).
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27. Overall Closing Remarks
• Better Quantification - Multiple methods facilitates
modeling (people, environment and place)
• Spatial analysis provides additional analytical
power and effective visual communication of results
• Data shared back with communities is empowering
• Research can directly impact policy
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28. Research Agenda
• Use multiple research methods to study issues of
environment, people and place
• Document social issues at community level using
empirical data
• Teach the power of research through student
participation in applied projects
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29. Web sites discussed by dawn
• Esri and the Science Community – http://esriurl.com/scicomm
• Insights - http://www.esri.com/products/arcgis-capabilities/insights (and pdf attached)
• Insights Demo Video 1 - https://youtu.be/UnQNpThIqSA
• Insights Demo Video 2 - https://youtu.be/m4h2dyafvwc
• Demographics Data - http://doc.arcgis.com/en/esri-demographics/
• Geoenrichment - http://doc.arcgis.com/en/arcgis-online/reference/geoenrichment-
coverage.htm
• https://blogs.esri.com/esri/arcgis/2014/04/07/esri-global-demographics-where-what-and-
how/ https://blogs.esri.com/esri/arcgis/2017/07/07/83043/
• Green Infrastructure – http://esriurl.com/green
– Teaching tips at https://geonet.esri.com/community/education/blog/2017/01/27/teaching-
with-the-green-infrastructure-tools
• Mortgage Magnitude Story Map - https://arcg.is/1fHaCy
• People and Society Story Maps Gallery
- http://storymaps.arcgis.com/en/gallery/#s=0&md=storymaps-community:people-health
• Also: Community Analyst - http://doc.arcgis.com/en/community-analyst/
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30. Thank You!
Contact Information:
Dr. Sheila L. Steinberg-Department of Social and Environmental
Sciences
Brandman University-Chapman University
ssteinbe@brandman.edu
Dr. Dawn Wright, Chief Scientist, Esri DWright@esri.com
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