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ONLINE NEWSPAPER READERS GROWING RAPIDLY The Future of Newspapers

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ONLINE NEWSPAPER READERS
GROWING RAPIDLY
Differences in digital reach across the newspaper titles.
Half of The Guardian’s and The DailyTelegraph readers are now based purely online whereas The Times has just 3% digital only
reach thanks to its pay wall.
DIGITAL
02
% who read print only
% who read digital only
Source : NRS PADD period July 2011 to June 2012
43% 54% 54%
81% 91% 91%

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