Talk held at Ecommerce Summit (The Hotel Brussels) on 20 April 2018. ▼ Social media - Denys Malengreau LinkedIn : http://bit.ly/linkedin-dmlg Twitter : http://bit.ly/twitter-dmlg Periscope : http://bit.ly/periscope-dmlg YouTube : http://bit.ly/youtube-dmlg

1. 1
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DIGITAL IDENTITY AS A
BUSINESS ENABLER
20 April 2018
The Hotel Brussels

2. 2
WOULD YOU RENT ONLINE
YOUR LODGING TO AN
ANONYMOUS USERNAME?
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3. 3
WOULD YOU RATHER RENT YOUR
LODGING TO ANNA, GRADUATED
FROM BELGIUM’S MOST
PRESTIGIOUS UNIVERSITY WITH A
4.3/5 RATING ON AIRBNB?
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4. 4
’S GREATEST SUCCESS:
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CREATING TRUST AT SCALE.

5. 5
THIS IS THE PARADIGM SHIFT
WE’RE TALKING ABOUT.
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.....
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......
......
...
...
...
...
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LOCAL → INSTITUTIONAL → DISTRIBUTED
SHIFT
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7. 7
LOCAL → INSTITUTIONAL → DISTRIBUTED
TAKEN ON PEERS
IN THE HANDS OF THE MASSES
TRANSPARENT
SHIFT
TAKEN ON FAITH
IN THE HANDS OF A FEW
BEHIND CLOSED DOORS
TAKEN ON NEIGHBOURS
IN THE HANDS OF THE TRIBE
TRANSPARENT
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8. 8
ACTIVITY MOBILITY
+
CONVERSATIONAL WEB
26 SEPTEMBER 2006 (FACEBOOK)
+
SMARTPHONE
9 JANUARY 2007 (IPHONE)
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ACCESSIBILITY
PRICE ▼ + BROADBAND ▲

9. 9
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ACTIVITY MOBILITYACCESSIBILITY

10. 10
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ACCESSIBILITY ACTIVITY MOBILITY

11. 11
AND THE PIECES ARE PUTTING
THEMSELVES TOGETHER AS
THE WORLD CONNECTS.
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12. 12
OPPORTUNITIES
CHALLENGES
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13. 13
HEALTHY DIGITAL, 3 STEPS
✔ CONTROL
✔ MASTER
✔ PLAN
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14. 14
CONTROL: SECURITY
✔ haveibeenpwned.com
→ Was your email hacked? Check it out!
✔ passwordsgenerator.net
→ Build a STRONG password, not the «
dadada » used by Zuckerberg
✔ Google Authenticator
→ or at least two-step verification
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15. 15
CONTROL: SETTINGS
✔ myaccount.google.com
✔ facebook.com/settings
✔ linkedin.com/settings
✔ twitter.com/settings
✔ Any other platform that you use
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16. 16
CONTROL: YOUR DATA
✔ takeout.google.com
✔ facebook.com/settings
✔ linkedin.com/psettings/member-data
→ Not all eggs in one basket: FullContact
✔ twitter.com/settings/your_twitter_data
✔ Any other platform that you use
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17. 17
MASTER: DIGITAL FOOTPRINT
✔ ”nom surname” on google.com
→ Want to request removal? bit.ly/Googleoff
→ Monitor via google.com/alerts (also: Mention)
✔ facebook.com/[your URL ID]/allactivity
→ Monitor via stalkscan.com (Graph Search)
✔ Dig deeper: inteltechniques.com/menu.html
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18. 18
PLAN: DIGITAL IDENTITY AS A BUSINESS ENABLER
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19. 19
denys@malengreau.eu
+32 (0) 487 42 98 82
bit.ly/linkedin-dmlg
bit.ly/slideshare-dmlg
bit.ly/twitter-dmlg
bit.ly/periscope-dmlg
bit.ly/youtube-dmlg
CONTACT
SOCIAL MEDIA
DMLG