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Cross culture communication

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Cross culture communication

  2. 2. CROSS CULTURAL COMMUNICATION  Cross Cultural Communication is a field of study that looks at how people from differing cultural backgrounds communicate, in similar and different ways among themselves, and how they endeavor to communicate across the cultures.
  3. 3.  The study of cross cultural communication was originally found within businesses and the government both seeking to expand globally. • What is a culture? Culture is the "lens" through which you view the world. It is central to what you see, How you make sense of what you see, How you express yourself.
  4. 4. • Why Cross Culture Communication is important?  Globalization: Cross border movement of people, goods and data brings more and more cultures into contact with one another and increases the potential of cross culture communication.  Business Opportunities  Job Opportunities  Improves the contribution of employees in a diverse workforce  Sharing of views and ideas  Talent improvisation  An understanding of diverse market
  5. 5. • Trans-nationalism: One nation culture is mix with second nation culture or more than two nation culture. • Multi- Culturalism: Two culture is mix with each other, Nothing is exchange just mixture. Mixture of many cultures, nations, different individuals. • Trans- Culturalism: Transformation of one culture to another culture is trans- culturalism. It is exchange of culture between the group of people.
  6. 6. • Inter- Culturalism: If Indian people live in America, then their kids are neither follow American culture nor Indian. They grew their own innovative culture , it is known as inter- culturalism. • Acculturation: Some people don’t accept other people’s culture. They believe only in their culture and ignore other’s culture. • Hybriedity: Two people grow a new culture. • Third Culture Kid: Kid generate their own culture.
  7. 7. • Cross-Cultural Pedagogic: It is a matter of education. If student go foreign for taking education then it is called exchange of culture through education purpose as well as cultural purpose together. Many languages exchanges through study. Thus culture develops. • Human discrimination: Group of people coming from different culture.
  8. 8. • Characteristics of Culture:  Culture doesn’t remain static. It is always growing and flexible.  Integrity: Culture is the only thing which unique the nation. If different culture are found in organization, there is a need to develop a similar culture for the success of organization.  Compatibility: Adaption of culture is easy if the culture is friendly and it is easy to accept.  Complexity: It is a matter of acculturation. It is one type of resistance. The old culture remains strong the people create walls around them to accept a new culture.  Observability: Watching the culture and finding it’s advantages, then only accepting the new culture.
  9. 9. • Examples:  Songs:  Photocopy..  Nagada Sang Dhol Baje..  One-Two-Three-Four Get On The Dance Floor..  Movies:  Chandani Chok to Chaina  Chennai Express  Jodha Akabar  Ajab Prem Ki Gajab Kahani