Email Email Marketing: The Digital Glue of Social Media
Engagement is more important than ever. More marketers are using the social web and email marketing as channels to connect, start conversations, and build relationships. When working together, these channels can help build your community, create brand awareness, and drive sales.
3. WHO IS BLUE SKY FACTORY? Blue Sky Factory is all about your success (Blue Sky), and the idea that success isn't luck or an accident, but something you make (Factory). Our chosen vehicle for helping you achieve success is email marketing .
4. WHO IS DJ WALDOW? DIRECTOR OF COMMUNITY AT BLUE SKY FACTORY
20. Overall, individuals who have increased their usage of social networks over the past six months are also using email more by a ratio of 11:1. Additionally, “heavy” Twitter users (defined as individuals who check Twitter several times a day) are more likely to increase email usage by a ratio of 8:1, while heavy Facebook users are more likely to increase email usage by a ratio of 4:1.