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Thesis Fundamentals • Elevator Pitch: Investment Thesis Fundamentals (April 2016)

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Thesis Fundamentals
• Elevator Pitch: high-level description of strategy & approach
• Brand/Marketing: how to generate dealflow
• Team & Roles: investment team, back office, other
• Basic filter & criteria for evaluating investments
• Number, size, frequency, distribution of investments
• Target capital raise; model of investment returns (how to get 3X?)
• Other services: education, community, recruiting, physical office
space, acctg/legal/HR, growth hacking, PR, ETC

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