3. What I Won’t Do…
Give legal advice
Give illegal advice
Give accounting advice
Give dating advice.
4. What I Could Do, But Not This
Weekend Is…
Discuss clinical interventions and
evidence based practice issues
Clinical contracting and informed consent
Practice tools, forms, and approaches
Give dating advice.
5. What I Will Do Is…
Discuss Creative Ways to Accomplish What
You Want:
“A Portfolio Career”
Preach What I Practice
Give You Lots-o-Tools!!
Provide Plenty of Resources
With Gobs of Examples
And keep you awake! (I promise.)
12. What we will be covering…
Marketing your Practice—Ethically and Successfully
Generating Referrals
Calculating the ROI of Your Marketing Program
Referral Analysis Calculus
13. What we will be covering…
Synthetically Blending in Outcomes
Measurement and Management
How to Get Noticed by the Media
How to Create Your Media Kit and Plan.
14. What we will be covering…
Examples of the DNA of Successful
Practices
Website Dos and Don’ts
Social Networking
Social Media Done the Right Way
(including blogging, Linkedin, Facebook,
Twitter, and others)
15. What we will be covering…
The Good, the Bad, and the Ugly of
Google and the Clinician
Utilizing additional print, Web, and
organizational resources
Concierge Practice Models
Demystifying Getting Published
(including new digital and e-reader
formats)
16. What we will be covering…
Getting What You Want from Your
Career
Professional Speaking Tool Kit
The Portfolio Career
Balancing Life and Work
And much more…
24. What’s “Success” for YOU?
Rewarding Practice?
Academic Position?
Publishing?
Presenting?
Media?
Time for family, friends,
hobbies?
Financial security?
Awards/Recognition?
Making a real difference in
peoples’ lives!
25. Getting Here…
It wasn’t easy
A lot of Mac & Cheese or
Raman Noodles
Not cheap…
MD tuition and fees
At UIC: $100,832
At Harvard Med: $196,000
At NWU: $242,800 (!)
27. Career Vision Worksheet*
Yes, homework already…
Throughout today and the near future, think about:
How satisfied are you with what you are doing now?
What specifically inspires and satisfies you about your
work?
What are your reasons for doing what you’re doing
now?
28. What are the underlying qualities or values from your
current position that you know you want in your
career?
Into what types of positions/activities do you see those
qualities leading you in the next few years?
Your greatest hopes for your career include what?
Why did you enter the field of mental health?
The overarching purpose of your career is to
accomplish what?
29. The passions within your career include what?
You will know that your career is turning out ideally
when…?
Your greatest personal and professional values
include…?