The document discusses IBM Lotus's collaboration strategy for start-up companies. It presents a graphic showing their strategy layered from business processes and information at the base, with collaboration/content management, communications/social software, and applications/integration on top. Within communications/social software, it includes interaction through various clients like rich clients, browsers, portals and mobile devices, as well as content feeds and task-specific applications.

4. Our workspace is changing

5. Source: IBM Global CEO Survey (June 2008) and Accenture Research (Oct 2008) 'Businesses that won't implement Web 2.0 tools will stay behind' Darko Herlick, Gartner VP and CIO, June 2008

7. IBM Lotus Collaboration Strategy A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Interaction and client services (online or offline) A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Collaboration and content management A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Information A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Business process A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Rich clients A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Portal A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Browser A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Mobile A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. mda mobilephone2 A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Content feeds A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Applications and integration A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Communications and social software A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. Task-specific applications A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. On-premises and/or Web as a platform (SaaS) A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications. A graphic shows the I B M Lotus collaboration strategy, starting with business process, information and on-premises or Web as a platform/software as a service. Layered on top of business process and information are collaboration and content management, communications and social software, and applications and integration. The communications and social software section includes interaction and client services (online or offline) via rich clients, Web browsers, portals, mobile devices, content feeds, and task-specific applications.

8. Lotus Sametime Lotus Sametime Unyte Unified communications and collaboration services WebSphere Portal Composite applications and integration services with 7 accelerators Lotus Connections Social software for business Lotus Quickr Collaborative content and team services Lotus Notes and Domino Mail, calendaring and rapid application development C:ocuments and Settingsdministratoresktopametime_Product_Icon_256x256.png Lotus Forms Pixel perfect, digitally signed forms Lotus Symphony Free productivity tools for documents, presentations, and spreadsheets Lotus Expeditor Eclipse based Client-side integration which extends composite applications to laptops, desktops, kiosks and mobile devices Lotus Mashups Easily remix content and uncover insights The Lotus Product Portfolio 2008 Lotus Foundations On-premise servers for small businesses server_32b256px.png Lotus Protector Security services for e-mail SW as a Service / Cloud Computing

9. Lotus Sametime Entry Instant messaging and presence awareness (for Lotus Notes and Microsoft Outlook). Starts at $21 for user WebSphere Portal Express Composite applications and integration services with 7 accelerators. Starts at $2,550 for 20 users Lotus Quickr Entry Collaborative content and team services. Starts at $21 for user Lotus Notes and Domino Express Mail, calendaring, contacts, IM, rapid application development and Domino server. Starts at $55 for user C:ocuments and Settingsdministratoresktopametime_Product_Icon_256x256.png Lotus Symphony Free productivity tools for documents, presentations, and spreadsheets. Free Lotus Collaboration for SMB (Express) Lotus Foundations On-premise servers for small businesses. Starts at $160 for user server_32b256px.png Lotus Protector Security services for e-mail. Starts at $48 for user SW as a Service / Cloud Computing

11. Collaborate in context from a single, customized view The Notes Desktop is a catalyst for productivity—moving from it interrupts your workflow and introduces opportunities for distraction Instant messaging E-mail, calendar, contacts Documents, presentations, spreadsheets Social networking—blogs, mashups, activities Personal content library Feeds, My Widgets, Live Text Collaborative and business applications

12. Integrated presence and IM Google gadgets integration Collaboration in context Conversation threads Plugins sidebar

14. Lotus products are built on an open standards – based platform Help increase your agility and responsiveness with an open, plug-and-play architecture A graphic shows that Lotus Notes and Domino, Lotus Sametime, WebSphere Portal and Lotus Symphony software are built on Lotus Expeditor, which is built on an open standards–based programming model based on the Eclipse rich client platform. C:ocuments and Settingsdministratoresktopametime_Product_Icon_256x256.png Open standards–based programming model based on the Eclipse Rich Client Platform (RCP)

19. Ferris Research – Exchange 2007 survey Source: - Ferris Research, Exchange 2007 Implementation Issues, December 2007 Used with permission

21. IBM, Canonical/Ubuntu, Novell, Red Hat to Deliver Microsoft-Free Desktops Worldwide SAN FRANCISCO, CA - 05 Aug 2008: For the first time, IBM (NYSE: IBM) and leading Linux distributors Canonical/Ubuntu, Novell and Red Hat will join forces globally with their hardware partners to deliver Microsoft-free personal computing choices with Lotus Notes and Lotus Symphony in the one billion-unit desktop market worldwide by 2009. Citing shifting market forces and the growing demand for economical alternatives to costly Windows and Office-based computers, the four leaders sense an ideal set of circumstances allowing Linux-based desktops to proliferate in the coming year. Linux is far more profitable for a PC vendor and the operating system is better equipped to work with lower cost hardware than new Microsoft technology.

23. Why pay more when you don’t have to? Instant Messaging& Awareness (Sametime Entry) E-mail Personal content library (Quickr Entry) Collaborative and business applications Calendar Contacts + + My Widgets Live Text + + Documents Presentations Spreadsheets + + + Advanced collaborative capabilities included with Lotus Notes and Domino at no additional charge… Flexible Adaptable Open Intuitive … while staying: