1. How We Help Your business Claim and maintain Your Google Places Listing
2. Who We Are elsue Virtual Assistants help small local businesses be successful in establishing their web presence and brand awareness by providing Local Business Listing Optimization and Local Business Website services. Our love of web-based and mobile technologies and our marketing and administrative backgrounds make us a leader in BlogSite and Social Media services.
7. Why Google Places? It’s Free! You won’t have to tap into your marketing budget! What’s the first thing you do when looking for a restaurant, nail salon, store – you Google it! People search Google to find local information A great way to attract new customers Stay ahead of the competition!
11. Preparation Have the following info ready in one spot Keywords Business description Email for your Google account Research citations to be consistent with your business description and keywords
12. Create a Google Account You need a Google account to claim Google Places page You don’t need a Gmail account – an email with your business domain is ideal With a Google account, your business can setup Google voice and other free apps elsue is more than happy to set this up for you
13. Search for your Business Listing Google search bar – type in your business Click on the Place page Click on Business Owner? Edit your listing Google Places homepage Add a business Search by phone number If you are unable to find your business you will need to add a new listing
14. Claim Your Business Listing If you do not find your listing, you will need to follow Google’s instructions on how to add your business listing.
15. Edit Your Listing – Basic Information Description – 200 characters Categories – 5 industry/business specific Service area and location settings Hours of operation Payment options
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17. Reviews & Citations Reviews are a great way to promote your business through the testimonials of satisfied and happy customers Citations are mentions of your business name and address on other web pages, even if they don’t link back to your website elSue works with you to increase reviews and citations – result – higher ranking!
18. Local Recommendations The places user’s like when users rate places they like, Google will tell them about related places they may be interested in Example, if a users rates 5 stars for his favorite restaurant in Holliston, Mass, Google will try to recommend other places in the city similar to the restaurant the user rated The places user’s friends like ratings can be shared with friends and users can see the places they’ve recommended.
19. Details Section Add more information about your business Services Specialties Parking Language A link to your “menu” or your “blog” Whatever you like - Make more of your Google Place page and take advantage of the details section
26. Bing Business Portal 30% of consumers use Bing as their method to search online Claim and enhance with photos Promote “deals” Integrates with Facebook It’s FREE
27. Yahoo! Local Boost your listings Potential customers from your area use Yahoo! Local every day
28. G Word of mouth online – reviews Add business information and photos Communicate with your customers Track your business trends Motivate customers – promote discounts, special events, limited time offers Entice new customers
29. Brick and Mortar businesses Specials and promotions Venue stats Free stats and analytics Promotions, campaigns, and events Provide value – connect with your customers
32. elSue Google Place Services elSue offers Google Places Basic and Google Places Professional packages – both include: Research and Consultation Claim your Google Places page Edit page – add photos, videos, offers Keyword research Setup Google Analytics Provide online maintenance training elSue to provide more detail during consultation
Keywords – research before hand – use Google Keyword toolBusiness description – 200 characters – need to be well thought out, match your website and other business listings and citations
If you are unable to find your business listing and need to add it go to http://www.google.com/support/
