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The Marketing Mix - Powerpoint Guide

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Ellie Skipper
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The Marketing Mix UNIT 17 How do the ‘4Ps’ relate to the Music Industry?
Product • Analysis of event/production Price • Costs • Production budget Place • Venue Promotion • Forms of publicity • Distribution methods

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The Marketing Mix - Powerpoint Guide

  • 1. The Marketing Mix UNIT 17 How do the ‘4Ps’ relate to the Music Industry?
  • 2. Product • Analysis of event/production Price • Costs • Production budget Place • Venue Promotion • Forms of publicity • Distribution methods