This document outlines the core values of ELI, which are focused on making a difference through science, continuous growth, serving humans over money, pursuing a few vital things exceptionally well through focus and hard work, healthy individuals and teams, taking responsibility, communicating openly and honestly, continuous learning without complacency, and not making decisions based on fear. The values are intended to guide ELI's work and ensure it achieves its mission.

1. ELI: CORE VALUES
(CHEMISTRY MATTERS)

2. WHY DO WE EXIST?

3. TO MAKE A
DIFFERENCE IN
PEOPLE’S LIVES
THROUGH SCIENCE

4. MAINTENANCE IS A
MYTH
IF WE’RE NOT GROWING, WE’RE DYING

5. WE WANT TO GROW!
THE MORE WE GROW, THE MORE LIVES WE CAN TOUCH

6. WHAT DO WE NEED TO DO
TO GROW? TO WIN?

7. CONTINUE TO DEVELOP A
COMMON LANGUAGE, AND
REMEMBER THAT…
GENESIS 11:6

8. CHEMISTRY MATTERS!
WE'RE NOT PLACING A VALUE JUDGMENT ON WHETHER OR NOT SOMEONE HOLDS OUR
VALUES, THERE’S JUST NOT GOING TO BE GOOD CHEMISTRY BETWEEN THE INDIVIDUAL AND
THE REST OF THE TEAM IF THEY’RE NOT EXCITED ABOUT OUR VALUES; THEY’RE JUST NOT GOING
TO FIT IN

9. ELI
ELEMENTS OF SUCCESS

10. ELI
ELEMENTS OF SUCCESS

11. HUMANS SERVING
HUMANS
WE WORK INTENTIONALLY TO HAVE
INTERACTIONS THAT ARE RELATIONAL, NOT
TRANSACTIONAL.
PEOPLE > MONEY
PHILIPPIANS 2:3-4

12. “
”
IF WE CAN FALL IN LOVE WITH SERVING PEOPLE,
CREATING VALUE, SOLVING PROBLEMS, BUILDING
VALUABLE CONNECTIONS AND DOING WORK THAT
MATTERS, IT MAKES IT FAR MORE LIKELY WE’RE
GOING TO DO IMPORTANT WORK.
- SETH GODIN

13. “
”
PROFIT IN BUSINESS COMES FROM REPEAT
CUSTOMERS, CUSTOMERS THAT BOAST ABOUT YOUR
PROJECT OR SERVICE, AND THAT BRING FRIENDS
WITH THEM.
- W. EDWARDS DEMING

14. PURSUE THE VITAL
FEW
QUALITY, NOT QUANTITY - WE ARE
FOCUSED ON FEWER THINGS SO THAT
WE CAN DO THEM RIDICULOUSLY WELL
PROVERBS 21:5

15. “
”
THE KEY TO MASTERY IS SIMPLICITY. COMMIT TO A
MONOMANIACAL FOCUS AND PRACTICE ONLY A
FEW THINGS. BUILD YOUR LIFE AROUND THE VITAL
FEW. DISTRACTION DILUTES YOUR GENIUS.
-ROBIN SHARMA

16. “
”
YOU CAN DO ANYTHING, BUT NOT EVERYTHING.
-DAVID ALLEN

17. HUSTLE
WE WORK HARD, AND MAINTAIN A
SENSE OF URGENCY
PSALM 127:2

18. “
”
SUCCESS TRAVELS IN THE COMPANY OF VERY HARD
WORK. THERE IS NO TRICK, NO EASY WAY.
- JOHN WOODEN

19. “
”
WINNERS EMBRACE HARD WORK. THEY LOVE THE
DISCIPLINE OF IT. THE TRADE-OFF THEY’RE MAKING TO
WIN. LOSERS, ON THE OTHER HAND, SEE IT AS
PUNISHMENT, AND THAT’S THE DIFFERENCE.
- LOU HOLTZ

20. STAY HEALTHY
HEALTHY INDIVIDUALS, AND HEALTHY
TEAMS LEAD TO A HEALTHY TEAM. IF A
SINGLE PART ISN’T HEALTHY – THE
WHOLE BODY SUFFERS.
1 CORINTHIANS 12:12, 26, MATTHEW 7:16-20

21. “
”
I BELIEVE THAT WHEN THE BODY IS STRONG THE
MIND THINKS STRONG THOUGHTS.
– HENRY ROLLINS

22. WE ARE SOLVERS
TAKE RESPONSIBILITY. IF SOMETHING
IS BROKEN, DON’T EXPECT
SOMEONE ELSE TO FIX IT.
GALATIANS 6:4-5

23. “
”
WHEREVER YOU ARE, BE THERE TOTALLY. IF YOU FIND YOUR
HERE AND NOW INTOLERABLE AND IT MAKES YOU UNHAPPY,
YOU HAVE THREE OPTIONS: REMOVE YOURSELF FROM THE
SITUATION, CHANGE IT, OR ACCEPT IT TOTALLY. IF YOU WANT
TO TAKE RESPONSIBILITY FOR YOUR LIFE, YOU MUST CHOOSE
ONE OF THOSE THREE OPTIONS, AND YOU MUST CHOOSE
NOW. THEN ACCEPT THE CONSEQUENCES.
– ECKHART TOLLE

24. “
”
QUALITY IS EVERYONE’S RESPONSIBILITY.
– W. EDWARDS DEMING

25. WE DON’T GOSSIP
WE PASS NEGATIVES ON TO SOMEONE
THAT CAN DO SOMETHING ABOUT
THEM, AND PASS POSITIVES ALL
AROUND
PHILIPPIANS 2:14, EPHESIANS 4:29

26. “
”
WHAT YOU'RE SUPPOSED TO DO WHEN YOU DON'T
LIKE A THING IS CHANGE IT. IF YOU CAN'T CHANGE IT,
CHANGE THE WAY YOU THINK ABOUT IT. DON'T
COMPLAIN.
– MAYA ANGELOU

27. “
”
WHEN WE ARE NO LONGER ABLE TO CHANGE OUR
SITUATION – WE ARE CHALLENGED TO CHANGE
OURSELVES
– VICTOR FRANKL

28. WE COMMUNICATE
WE COMMUNICATE EARLY, OFTEN,
AND WELL WITH ONE ANOTHER,
OUR VENDORS, AND OUR CLIENTS
GENESIS 11:6, PROVERBS 25:11, JAMES 1:19, EPHESIANS 4:25

29. “
”
THE SINGLE BIGGEST PROBLEM IN COMMUNICATION
IS THE ILLUSION THAT IT HAS TAKEN PLACE.
– GEORGE BERNARD SHAW

30. “
”
COMMUNICATION LEADS TO COMMUNITY, THAT IS,
TO UNDERSTANDING, INTIMACY AND MUTUAL
VALUING.
– ROLLO MAY

31. “
”
HONEST COMMUNICATION IS BUILT ON TRUTH AND
INTEGRITY AND UPON RESPECT OF THE ONE FOR THE
OTHER.
– BENJAMIN E. MAYS

32. THERE IS NO FINISH LINE
WE NEVER STOP LEARNING. WE
NEVER ARRIVE. WE ARE ON A QUEST
FOR BETTER.
PROVERBS 4:7

33. “
”
IT IS UNWISE TO BE TOO SURE OF ONE'S OWN
WISDOM. IT IS HEALTHY TO BE REMINDED THAT THE
STRONGEST MIGHT WEAKEN AND THE WISEST MIGHT
ERR.
– MAHATMA GANDHI

34. “
”
A HIGHER RATE OF URGENCY DOES NOT IMPLY EVER-
PRESENT PANIC, ANXIETY, OR FEAR. IT MEANS A STATE
IN WHICH COMPLACENCY IS VIRTUALLY ABSENT.
- JOHN P. KOTTER

35. DO NOT FEAR
WE DON’T MAKE DECISIONS BASED
ON FEAR
PSALM 118:6, 2 TIMOTHY 1:7, ISAIAH 41:10, 40+ OTHER VERSES

36. “
”
NEVER CUT A TREE DOWN IN THE WINTERTIME. NEVER
MAKE A NEGATIVE DECISION IN THE LOW TIME.
NEVER MAKE YOUR MOST IMPORTANT DECISIONS
WHEN YOU ARE IN YOUR WORST MOODS. WAIT. BE
PATIENT. THE STORM WILL PASS. THE SPRING WILL
COME.
- ROBERT H. SCHULLER

37. ELI
ELEMENTS OF SUCCESS

38. WE ARE E L I