Personal Information
Organización/Lugar de trabajo
Chicago, ILLINOIS United States
Ocupación
Founder & Principal Strategist
Sector
Advertising / Marketing / PR
Acerca de
Innovative thought leader. Midwife to deeper and better consumer empathy, brand insights and creative ideas.
Disciplined strategist. Understands brands and how consumers connect with them across their lifecycle. Shapes strategies and insights into brand experiences that grow relationships and drive valuable behaviors.
Trusted client advisor and partner. Gets their vision and challenges, earns their respect and confidence. Skillful at building bridges, fostering collaboration and raising the overall strategic bar.
Creative catalyst. Energizes the concepting process, encourages new thinking and provokes exceptional work.
Specialties:
Persona Development, Creative Strategy, Brand Devel...
Etiquetas
user experience
brand
personas
associations
strategy
mobile
marketing and advertising
customer experience
internet marketing
empathy
content strategy
marketing
retention
loyalty
telecommunications
sustainability
communities
consumer goods and services
cpg
millennial
fomo
acquisition
influencers
social media
Ver más
Presentaciones
(3)Recomendaciones
(28)Advertising and the role of creativity
edward boches
•
Hace 8 años
Creative Brief Workshop
Beloved Brands Inc.
•
Hace 12 años
Brand Positioning Workshop
Beloved Brands Inc.
•
Hace 11 años
Brand Plan Workshop
Beloved Brands Inc.
•
Hace 12 años
Tackling Roll-Out Complexity – Global Delivery Of Digital Brand Services: Nolte & Laute
Day Software
•
Hace 14 años
Business Strategy + Brand Strategy
VCU Brandcenter
•
Hace 9 años
GREY Food Trends 2/2013
GREY Germany
•
Hace 10 años
12 Trends from Cannes 2011
The Social Practice
•
Hace 12 años
The Planner Survey 2010
Heather LeFevre
•
Hace 13 años
POETS AND QUANTS: HOW BRAND PEOPLE CAN LEARN TO LOVE BIG DATA
Tom Morton
•
Hace 12 años
Society of Digital Agencies (SoDA) 2011 Digital Marketing Outlook
Society of Digital Agencies
•
Hace 13 años
Havas Sports & Entertainment Global Review of 2011 and 2012 Predictions
Havas Sports & Entertainment
•
Hace 12 años
The Birth Of A Grand Strategist By Waqar Riaz
Waqar Riaz
•
Hace 14 años
PSFK Future of Retail Report 2012
PSFK
•
Hace 11 años
Visualizing the Agency of the Future
JESS3
•
Hace 12 años
Mirren Conference: The Way Forward, Bob Greenberg (R/GA)
Mirren Business Development
•
Hace 14 años
100 Bullet Points from #CannesLions 2011 by @jessedee
Jesse Desjardins - @jessedee
•
Hace 12 años
Connections Planningness
Jason Oke
•
Hace 14 años
The Long Wow
brandonschauer
•
Hace 16 años
TrendsSpotting's 2010 Consumer Trends Influencers: Predictions in 140 Characters
Taly Weiss
•
Hace 14 años
Digital is dead
Kai Platschke
•
Hace 13 años
Stop Saying Viral - A Case for Spreadable Media
Eva Hasson
•
Hace 14 años
Consumer Health Online -- Not One Size Fits All
University of Michigan Taubman Health Sciences Library
•
Hace 16 años
Meet Charlene
Janet Clarey
•
Hace 16 años
The Brand Gap
coolstuff
•
Hace 17 años
Digital + Marketing 101
Joanna Peña-Bickley
•
Hace 17 años
Digital Experience Design + The Digital Agency
David Armano
•
Hace 17 años
Next Generation Social Marketing
Nedra Kline Weinreich
•
Hace 17 años
Personal Information
Organización/Lugar de trabajo
Chicago, ILLINOIS United States
Ocupación
Founder & Principal Strategist
Sector
Advertising / Marketing / PR
Acerca de
Innovative thought leader. Midwife to deeper and better consumer empathy, brand insights and creative ideas.
Disciplined strategist. Understands brands and how consumers connect with them across their lifecycle. Shapes strategies and insights into brand experiences that grow relationships and drive valuable behaviors.
Trusted client advisor and partner. Gets their vision and challenges, earns their respect and confidence. Skillful at building bridges, fostering collaboration and raising the overall strategic bar.
Creative catalyst. Energizes the concepting process, encourages new thinking and provokes exceptional work.
Specialties:
Persona Development, Creative Strategy, Brand Devel...
Etiquetas
user experience
brand
personas
associations
strategy
mobile
marketing and advertising
customer experience
internet marketing
empathy
content strategy
marketing
retention
loyalty
telecommunications
sustainability
communities
consumer goods and services
cpg
millennial
fomo
acquisition
influencers
social media
Ver más