MVP is probably the most misused and abused word in the Agile/Lean lexicon. Instead of being all about learning and experimentation it has come to mean 'The Crappiest Thing We Can Get Away With' So why do we need MVPs? What are they really? And what are some examples of famous MVPs..

1. MINIMUM VIABLE
PRODUCT
Erwin van der Koogh
Elabor8 / 21st Century MBA
erwin.vanderkoogh@elabor8.com.au
@evanderkoogh

2. You keep using that word. I don’t think it means what you think it
means..

3. SO WHAT DOES IT NOT MEAN?
•What we can build before the deadline
•What is possible within the project budget
•The first version we are going to deliver
•The least we can get away with

4. REMEMBER KANO?

5. WE WANT TRUE LOVE..

6. LEAN STARTUP
“A startup is a human institution designed to
find true love under conditions of extreme
uncertainty” - Eric Ries

7. CYNEFIN
4 Types of problems:
•Simple
•Complicated
•Complex
•Chaotic

8. SIMPLE

9. SENSE
CATEGORISE
RESPOND
BEST PRACTICES

10. COMPLICATED

11. SENSE
ANALYSE
RESPOND
GOOD PRACTICES

12. COMPLEX

13. PROBE
SENSE
RESPOND
GOOD PRACTICES

14. CYNEFIN
4 Types of problems:
•Simple
•Complicated
•Complex
•Chaotic

15. MINIMUM VIABLE PRODUCT
“A minimum viable product is that version of a
product which allows a team to collect a
maximum amount of validated learning about
true love with the least effort.”
Eric Ries

16. SOME EXAMPLES
404
A/B

17. MVPS DONE RIGHT

18. FROM
SOLUTION-FINDER
TO
PROBLEM-UNDERSTANDER

19. WHICH MEANS
PROJECTS ARE LIKE..

21. THEY SEPARATE US

22. AUDIENCE PARTICIPATION
Q:Who are typical customers of Facebook?
A:Advertisers
Q:What does that make us?
A:The Product

23. YOU FOUND A CUSTOMER
NOW WHAT?!

24. EXPERIENCE ECONOMY

26. THAT REQUIRESYOU TO BE A
PARTNER TO SALES/BUSINESS
INSTEAD OF A SUPPLIER

28. WHO DO YOU WANT TO BE?