As presented on SMAP 2011 workshop

1. Experiments in live social and
networked media
SMAP 2011 workshop
Manolis Wallace
December 1, 2011

2. Outline
 The context
 FIRE
 The idea
 Experiments in live social and networked media
 The project
 An experiment oriented ICT project
 What does this translate into?
 Our experiments
 The opportunity
 Calls for additional partners
 Why is this relevant to us?
 It has SMAP written all over it!
 For further info…
2 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

3. The context
“Europe is working hard to become a key actor in the
design of our future Internet”
Quoted from http://ec.europa.eu
 Future Internet Assembly
 Future Internet Research and Experimentation
 EXPERIMEDIA project
3 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

4. The idea
 Imagine…
 …exploring new forms of “live” social interaction and experience
enabled by the Future Media Internet
 …engaging with users from culturally diverse communities
through the R&D cycle
 …accessing a multi-disciplinary team of experts from sociology,
economics, legal, ethics and the Future Internet
4 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

5. The project
 The main question:
 How to create value by linking people to each other and to
locations in ways that capture popular imagination
 Our approach:
 Experiment on it!
 personalized entertainment supporting interaction, non-linear
story-telling, and immersive experiences
 social communities using 3D environments to communicate and
interact
 capture and reproduction of the real world in 3D
 perceptual congruity between real and virtual worlds
 …
5 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

6. The project
 Future Internet Technologies
 High caliber technical consortium developing, integrating and
supporting solutions
 The venues
 Live events
 Smart venues
 Online communities
 The methodology
 Large scale
 Real users
 Quality of Experience
6 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

7. What does this translate into?
adaptive scaling
for large-scale
short-lived
communities
adaptation to
unreliable sensors
and devices for
detection and
tracking of feature
points
adaptation to
device capabilities
both remote and adaptation to cooperative or collaborative
at a venue frameworks including dealing with selfish or
malicious users
7 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

8. What does this translate into?
smart systems
Foundation 3D Innovation Media
Schladming CAR
Hellenic World Living Lab Testbeds
experience
participative cultural and collaborative
Interactive Rich
community educational working 3D Co-Design
Media Experiences
the
experiences experiences experiences
social media, multimedia human sensing, 3D
virtual worlds,
content delivery, exhibitions, virtual reconstruction,
tech
augmented reality, TBD
the
augmented reality, reconstructions, dynamic metadata
3D co-creation
open data serious gaming synchronisation
medium scale medium scale
scale
small scale small scale public
large scale public public and pro professional
the
professional or professional
(curators) community
stakeholders
local authorities, testbed providers,
students,
event managers, broad range of device
museums, event permanent
network operators, online manufacturers,
mgmt, students, athletes, sports
service providers, communities app developers,
tourtists, curators federations,
app developers, industry &
coaches
advertisers enterprise
the
8 Copyright University of Southampton IT Innovation Centre and other members of the EXPERIMEDIA consortium, 2011
Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

9. The opportunity
 Calls for additional partners
 May 2012 and May 2013
 So..
Do you have an idea you would like to test in a very
real setting? Perhaps we can do it together!
Please note that we are NOT the reviewers of the proposals!
9 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

10. Why is this relevant to us?
 That’s who we are!
 SMAP was founded in an effort to join forces between media,
semantics and personalization. Time to expand some more?
 That’s what we do!
 We offer advanced media services to users
 We look for ways to incorporate new technologies
 We measure the efficiency of our systems based on the quality
of the experience that we can offer to the user
Who better to design and run the experiments
envisioned for EXPERIMEDIA?
10 Copyright Foundation of the Hellenic World and other members of the EXPERIMEDIA consortium

11. For further info…
http://www.experimedia.eu/
info@experimedia.eu
@ictexperimedia