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The advantages of Smart Customization are a bit more discernible in the manufacturing industry—owing to fairly speedy cash recoveries when factory costs are aligned to customer value. However, services sector can also benefit from Smart Customization, but requires relatively closer interactions with customers and more flexible systems for providing offerings. Service sector is more complexity ridden, yet offers more opportunities.
However, success lies in balancing the cost of complexity against the value of variety, comparing the benefits of sales growth against the buildup of overhead and indirect costs.
This presentation talks about the benefits of enabling Smart Customization to survive and knock competition. To take full advantage of Smart Customization, organizations must focus on 3 sources of improved performance:
1. Understand the sources of Value from customization
2. Focus on the right customization
3. Tailor business streams to provide Value at minimal cost
Smart Customization involves a cross-functional management system to rationalize a company's operations by sharing common resources across divisions.
The slide deck also includes some slide templates for you to use in your own business presentations.