Reinventing Senior Executives

REINVENTING
SENIOR EXECUTIVES
John Gelmini Stephen Sweid
SSJG Reinventing Senior Executives 2014 1

Profile of The Author Dr. Stephen M. Sweid (1)
q Dr. Stephen M. Sweid is a senior business and
management consultant, researcher and trainer
with over 20 years consulting and research
experience on the international scene, including
Europe, USA, Middle East and Far East, covering a
wide spectrum of industries. His core and passion
are about strategy, quantum leap change,
innovation, marketing and international dimension
and collaboration. Stephen is an EU national,
multicultural and multilingual: 4 languages.
q Stephen has involved as expert, researcher and
trainer in numerous development projects of
international donor organizations, such as UNDP,
UNIDO, World Bank, and European Commission in
different countries, e.g. he worked closely with the
European Investment Bank EIB. Moreover, he
provided international consulting work in the
combination of business and technology
strategies to multinationals, such as Siemens, IBM,
Nikon and Toshiba, but also to many SMEs in
different countries. He has also involved in many
projects with NGOs, e.g. for boosting
entrepreneurship and innovation, and has trained
in the last few years hundreds of entrepreneurs to
launch their startup projects, including
management skills, preparation of business plans
and business models. >> Next Slide
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/reinventing-senior-executives-870

Profile of The Author John Gelmini (1)
q John Gelmini is an accomplished management
consultant, troubleshooter, project manager and
transformation leader who has travelled
extensively, has an international pedigree and has
operated in diverse environments with up to 55
different nationalities.
q Across a total of 60 different engagements all of
them have been completed on time and to
budget with full benefits realization using a mixture
of Far Eastern, Western , proprietary and blended
techniques to achieve the end result.
q A keen student of military history, different
philosophies, risk, threat landscapes and futurology
techniques John has applied the methods of long
dead generals, ancient prophets and current
business leaders to modern situations to determine
how best to evaluate or extend corporate
longevity, competitiveness and the career
longevity of those in senior roles.
q By understanding the lessons of history, the
emergence and intensity of Black Swan events
John believes we can assess the ability of senior
leaders to transform themselves and their
organizations, metamorphose, increase
operational tempo, become resilient and agile and
through adaptation and combination prevail and
win, not just once but again and again and again.”
>> Next Slide

Main Objective Of This Guide
q You are a 50+ or 60+ or even 70+ senior executive manager, male or female,
anywhere in the world, employed or self -employed or owner of a business
q The main objective of this strategic guide is to rejuvenate you as senior CEO or
senior business executive to help you cope with increasing pace of change
and disruptive technologies for many extra years.
The objective of this guide is to give you the tools to reinvent and rejuvenate
yourself physically, mentally and spiritually. Furthermore, to help you to resonate
better with the rapid changes in the business, technological and political
environment. By so doing, to bring you closer to the younger generation, and to
extend your functional role for a few more years. This is not only to help you
catch up with the present fast changing business environment but to familiarize
yourself with the even more important future landscape

About this Rejuvenating Guide (Training Course) (1)
q This guide is for senior CEOs and all business executives, male or female, of Fortune 500
companies, multinational companies and SMEs in the world. The guide / training
course has been jointly prepared by two senior business and management
consultants with extensive international presence and involvement to help you keep
on contributing for many years to come.
q This guide is a comprehensive and strategic approach for you as a senior CEO or
senior executive or senior entrepreneur 50+ or 60+ or 70+ , male or female, anywhere in
the world, to counteract aging effects and even reverse them. Also to boost your
youthfulness, resilience and outlook. Moreover, to help you resonate better with the
rapidly changing world driven by new trends and disrupting innovations and social
transformations.
q This guide helps you to achieve better physical and mental shape, be young at heart
and of mind, then to become more modern, to enable you to cope better with
today's and tomorrow's increasingly dynamic business environments. It is about
improving your chances of success as a senior executive, and therefore stretching your
years of successful performance and beneficial contribution.
q It helps you synchronize better with the swift transformations characterizing future
business environments in the world . You are therefore more future-proofed and even
able to quantum leap into the future scene
q It is about developing renewed" bench strength" for greater corporate longevity. This
guide aims at pushing your inherent limits to even surpass the performance of younger
executives. We guarantee you can transform in no time irrespective of your age
bracket.

Background / Justification (1)
q The average lifespan of a Fortune 500 CEO is just 17.4 months in America and a Times
1000 Chief Executive is just 2.8 years in the UK.
q What happens to most of them is that institutional shareholders despair of their
performance and force them out when many of them fail to deliver. They fail
because often they do not recognize that 50% of competitors were not around more
than 2 years ago and that 50% of everything that now happens is a "Black Swan "
event which is un-quantifiable, unexpected, may never repeat itself in the same way
or at all.
q Because they base their plans on past experiences these Black Swan events catch
them unawares so as the Americans put it "the Champ to Chump" cycle wrong foots
them and they fail to deliver optimized shareholder value quickly enough, or at the
right level or at all.
q Senior executives are often removed for fighting yesterday's wars rather than thinking
creatively about how to fix new problems, create new products and services and
rethink old business models. This plus Forest Trailblazing and Horizon Scanning as a
futurology technique could help them retain their creative edge and thus avoid the
opprobrium of institutional shareholders whose first instinct is to go for youth rather
than wait for the results to emerge slowly.
q A 65 year old today in USA or Europe and many other regions can expect to live two
more decades. It is possible that this will shift the curve of entrepreneurship, as it has
been elongating the labor force distribution over the past two decades. Individuals
are not only living longer—and will continue to live longer—they are living longer and
healthier into their eighties.
q If you are fit and able you can contribute into your 80's like Warren Buffet who goes
from strength to strength

As Senior Every Year Will Be More Difficult Than
The Previous One Unless …
q Unless you find a means of tackling the
aging issue, especially after 60. This is to
compensate for or even reverse the
effects of aging.
q Using the right approach and effort it can
be done making every new year better
than the last.
You Want to Take the Aging
Plunge or not?

Statistics Of 50+ And 60+ Age Groups in the UK
UK Office of National Statistics
q Current UK population ( 2013 ) Is estimated to be 63.7m.
q There are well over 22 million people aged 50 years and over, over a third of
the total UK. There are now nearly 14.5 million people in the UK aged 60 and
above. There are 10.8 million people aged 65 or over in the UK
q The percentage of the total population who are over 60 is predicted to rise
from 22% at present to nearly 29% in 2030 and 31% in 2050.
q UK Employment: During August- October 2012, there were 7.54 million people
aged 50-64 in employment and 959,000 people aged 65 and over .

USA Population Over 50 Years Old In 2012
SOURCE: U.S. Census Bureau
Age Size: Million % of TTL
TTL All ages 308.8 100.0
.50 to 54 years 22.3 7.2
.55 to 59 years 20.4 6.6
.60 to 64 years 17.5 5.7
.65 to 69 years 13.6 4.4
.70 to 74 years 9.8 3.2
.75 to 79 years 7.3 2.4
.80 to 84 years 5.8 1.9
.85 years and over 5.0 1.6

Comparison of Age Structure Over 55 yrs In
Different Countries in 2013, Source: Indexmundi
Country /
Region
TTL Pop
in
Million
% of Pop
55-64 years
% of Pop
65 years and
over
TTL 55+
In Million
EU 28 505 12.68% 18.21% 156
USA 317 12.3% 13.9% 83
Japan 127 13.8% 24.8% 49
Germany 83 13.3% 20.9% 28
UK 64 11.5% 17.3% 18
Australia 36 11.8% 14.7% 10
Russia 143 13.5% 13.1% 38
China 1,390 11.3% 9.4% 287
Brazil 201 8.2% 7.3% 31
India 1,270 6.9% 5.7% 160
Philippines 100 5.7% 4.4% 10
Indonesia 253 7.6% 6.4% 35
South Africa 52 6.9% 6.1% 7
Turkey 77 7.9% 6.6% 11
Iran 78 6.1% 5.1% 9
Saudi 27 4.3% 3.1% 2
Note: Ratios of older
people are greater for
mature economies.
These ratios are
increasing steadily
everywhere due to
improved health and
declining birth rates.

2014, Forbes: Number of CEOs in USA
Number of CEO’s (Census Bureau) Number
General and Operations Managers 1,733,100
Chief Executives 400,400
Statistics for Fortune 500 CEO’s
Percent of CEO’s appointed
internally
66 %
Average years at a company
before appointed to a CEO
position
12.8
Median age for a S&P 500
CEO
55
Average Height 6’0″
Number of Fortune 500
12
companies run by women

Fortune Magazine 2013: “Senior” is in Demand
q Worries about age bias often keep people in their 50s and 60s from
embarking on a job hunt. But these days, seasoned managers are in
demand.
q Dear SK: “If you’re good at what you do, age isn’t an issue,” says Charles
Wardell, president and CEO of executive search firm Witt/Kieffer. “Look
at Warren Buffett. He’s 82, and nobody’s saying he should head out to
pasture.” True. Berkshire-Hathaway investors, among others, probably wish
they could clone him.
q Those big jumps are no fluke. According to the latest stats from the Bureau of
Labor Statistics, unemployment declines with age. Last month, the jobless rate
stood at 7.6% for 25-to-34-year-olds; 5.9% for ages 35 to 44; and 5.7% for the
45-to-54-year-old cohort. The jobless rate for people 55 and up, at 5.3%, was
the lowest of any age group.

Average Indian CEO Is Male, 56 Years Old.
The Times of India, Jun 2014,
q Of the companies surveyed in India, 92%
had male CEOs.
q "Compared to the rest of Apac, India has the
highest number of female CEOs - with four female
CEOs out of 50.
q The average age of the CEO is 56 both in India
and Apac. The youngest in India is 47, but in
Apac is 33. The oldest in India is 69, but in Apac is
84.
q "India is a services sector economy and
companies in this space are biased towards the
45-55 age group for CEO candidates. This
segment is led by innovation and disruption, so
most want younger minds that understand the
pulse of the economy and have high energy,”

Some Interesting Facts About Top Companies
in the World
q Number of listed companies(stock exchange) in the world 2011= 46,000
(Source: world federation of exchanges)
q Number of multinational companies MNCs : 889,416 = 82,053 parent
corporations + 807,363 affiliates (Source: The World Investment Report 2009,
published by the UNCTAD)
q In 2008, the 100 largest MNCs sales combined amounted to nearly $8.5 trillion.
The top three MNCs in 2009 (according to UNCTAD) are: Citigroup Inc., Allianz
SE and ABN AMRO holding NV. (Source: The World Investment Report 2009, published
by the UNCTAD)

Millionaires in the World, including Millionaires
with over $100 million Wealth

Stats on Small Businesses in USA
q The SBA defines a small business as an enterprise having fewer than 500
employees
q There are almost 28 million small businesses in the US including over 22
million which are self employed with no additional payroll or employees
(these are called non-employers)
q Approximately 543,000 new businesses get started each month (but more
employer businesses shut down than start up each month)
q 7 out of 10 new employer firms survive at least 2 years, half at least 5 years, a
third at least 10 years and a quarter stay in business 15 years or more

UK Businesses And Start-ups. Stats
q There were 2.08 million enterprises registered for VAT and/or PAYE in March
2011
q UK startups 2013: According to the national enterprise campaign StartUp
Britain, some 524,000 businesses have been started in 2013.

Examples of Other Entrepreneurs after 60 in USA (1)
Lynne Brooks (age at startup: 60) : Lynne Brooks won the Later-Life Story Contest
at the Center for Productive Longevity with her story about quitting a job she
didn’t like at age 59 and then getting laid off from a new job less than a year
later. So she set up her own non-profit business, Big Apple Greeter, in 1992 as a
‘Welcome Visitor’ program for New York.
Ray Corkran (age at startup: 60): Ray Corkran decided to enter the field of Elder
Care partly because of an incident in his own family. But he did it at age 60
when he bought the Home Instead franchise. citing uncertainty over
Medicare and Medicaid and baby boomers hitting 65 as reasons to be
optimistic about the financials. And, worst case scenario, now he’s got a
place to hang his hat in 20 years, if it comes to that.
Wally Blume (age at startup: 62): Blume spent over 20 years in the dairy business,
and then he spent a few years creating an ice cream business with some
partners. It eventually had a big hit flavor and Blume decided to go it alone
and mortgaged his house to buy out his partners and start Denali Flavors. The
company has eventually had over $85 million in annual sales.

COMPARATIVE ADVANTAGES Of 50+ And 60+ Senior Professionals
And Executives In General (2)
15. Super maturity. Wisdom
16. hunching and intuition skills
17. Your priorities become clearer (because time is not limitless)
18. Responsibility
19. Patience / Perseverance
20. Advanced self-discipline
21. Good listener
22. Good teacher
23. Delegation
24. Persuasion
25. Dealing with people. Advanced Communications. Your social intelligence keeps expanding,
26. Good at working with others, collaborating, teamwork etc.
27. Direct expression of what‘s on your mind
28. You have accumulated a large and expanding vocabulary
29. Extra courage
30. Initiative
31. Health awareness (Compensates for great health)
32. Very good self-knowledge: You already know probably most of your attributes
33. You can become a writer quite easily
34. You have Wealth / savings. You know how to handle Money matters
35. You control your emotions and do not get carried away like the young
36. Your children are grown up and you do not have to worry like before, relatively speaking!

Habits Of The Majority Of Wealthiest People,
Including Seniors Various Research studies
1. They are goal setters. They write their goals. They have to do lists
2. They focus on one thing at a time, i.e. they focus on accomplishing a specific goal.
A laser beam can cut through very hard objects—Rich people are usually like laser
beams.
3. They are persistent: Rich people don’t give up. High determination
4. They work very hard and wake up early, 3 hours before work. They push their limits.
They work around the clock and cannot afford to waste any minute of their day.
There is no such thing as a lazy self made rich person
5. They have great respect for time, and treat it as an asset. They watch very little TV
6. They are healthy and take care of their health and keep fit: They exercise more
than 3 days a week
7. They take calculated risks: If you want to become rich, don’t be afraid of taking
risks. Be bold and courageous, but also be calculative. never put all your eggs in
one basket.
8. They spend less than they earn, and save at least 10% - 20% of earnings
9. They continually learn and grow. They Love to read, and read 30 min or more each
This document day.
is a partial preview. Full document download can be found on Flevy:
10. They Network 5+ hours or more every month
11. They mix with other rich people
12. They are generous: Make giving one of your habits today and you could well
become very rich someday, too.

Tips for Conducting A Life Audit
q Ask three questions: “What am I
deeply passionate about?” and
“What is my talent, i.e. what
skills am I exceptional at?” and
“What meets a tangible need
in the world?”
q Ask “What is essential?” and
eliminate the rest. Get rid of the
clutter
q Eliminating an old activity
before you add a new one: This
simple rule ensures that you
don’t add an activity that is less
valuable than something you
are already doing.

APPRAISAL OF INDIVIDUAL ‘S SUCCESS (1) : Coupling With the Specific Environment Tiny Some Ample
1.Work Environment- Right Location- People Needing You And Your Services- Money Available To
Pay You? (This Can Be A Company Or City Or Country .. )
2.Tangibly Beneficial Product (What You Are Offering As Skills Or Services Etc-)? (You Are
Contributing Benefit And Not Only Taking. The Environment Is Benefiting)
3.Circumstances - Fate- Luck?
4.Right Timing (When It All Comes Together)?
5.Motion And Activities- Meeting Many People?
6.Connections - Network? (Network Of People- Organization Etc In This Environment)
7.Proximity To Potential Environment? (Maybe You Are Still Far?)
8.Clear Goal- Visionary? (What You Want To Achieve In This Environment)
SSJG Reinventing Senior Executives 2014
9.Clear Strategies And Tactics?
10.Planning?
11.A Business Plan?
12.Flexibility To Change And Adapt- Adaptability?
13.You Have The Right Tools To Adapt?
14.Differentiation- Competitive Advantage- Standing Out- How? (There Is Always Competition)
15.Anticipation (Of Future)? (Including Anticipating Changes In The Environment)
16.Previous Experience With The Specific Environment?
17.Marketing? Promotion ?
18.Perseverance- Time And Money ? (To Stick It Out For A Year Or Two)
64

Time Is Not Endless Anymore As When You Were In Your Twenties
Or Thirties. Time Is Now Running Out Somehow And Becoming
More Scarce
Therefore the Need For Super Time
Management: Super Efficiency
q Time is much more valuable
than before 50 years of age.
q You should know the time all
the time!
q You should be able to achieve
more in less time
q What is the date today?
This document is a partial preview. Full document q What are you doing same day
download can be found on Flevy:
next month?

Younger: Many Ups and downs and interruptions
TIME
ENERGY
Senior: Lower Energy But Very Steady

Secrets of Longevity from the Blue Zones
q BLUE ZONES
q Places in the world where people live to 100 and stay
healthy
The five blue zones are as follows:
1. The Italian island of Sardinia
2. Okinawa, Japan
3. Loma Linda, California
4. Costa Rica’s isolated Nicoya Peninsula
5. Ikaria, an isolated Greek island
q Quite simply, these people live a lifestyle that includes a healthy diet, daily exercise, and a low stress life
that incorporates family, purpose, religion, and meaning. It Has To Do A Lot With Ongoing Motion And
Exercise, Physical Activity
q In fact, for many years now it has been known that choosing the right lifestyle can have a dramatic impact
on longevity and health.
q The healthy diet of the blue zones: loaded with vegetables, fruits, fish, and nuts and low on meat, sugar, fat,
and the toxic processed foods of modern civilization
q Regular Motion in the Blue zones: Common across all of the blue zones is that the people climb mountains,
walk through the hills, work the land, and generally use their bodies in a constant grind as they perform their
daily activities. And it doesn’t have to be high intensity “run as fast as you can” exercise either. Often the
exercise is slow and relaxed, but ongoing throughout the day. These people are using their muscles,
burning calories, and circulating their blood. Their bodies are tough and healthy, conditioned by the daily
routine to be fit and alert. Ready to fight disease. Quick to break down toxins and waste.

You Can Change A Lot As Senior
q It is all about ADAPTATION and this has been going on for the last hundred millions of years.
You can change yourself a lot, and indeed you can change your habits and situation
significantly, all made quite easy with the help of tools. The majority of skills are tools that can
be acquired and mastered through practice. Main thing is you want to change and you have
the relevant tools. You have as senior a set of strong points that make any change feasible.
q You are much more flexible than you think. You can change a lot: it is some form of inner
transformation, better coping, exploration of new opportunities. You can start by changing
your behavior and habits.
q Change is very refreshing, e.g. Tackling new challenging projects, away from the routine
q As a senior you have a whole set of advantages that will facilitate any attempt for change,
including big and radical changes and quantum leaps. It is all in the mind. You should make a
paradigm shift and not just any change. A career can be changed 180 degrees and
mastered in a few months!
q One example of change is to push your limits. You can make your strong points even stronger.
q CHANGE PILL: To combat “set in his or her ways” syndrome be stubborn in wanting more
change. Take a high dose of change pill. Start by changing some of your habits.
q You will be surprised how many facets of yours are struggling to emerge!
q You need social encouragement for the change
q Reward yourself: 2 Types of rewards: One for the effort and one for the result. Every time you
put extra effort for change reward yourself with a coffee in a nice place. You do not need to
succeed to reward yourself.

Make The Most Of What You Are And What
You Have When Changing
q The idea is that you start out with what you are and what you have now, and
make the most of it. This is positive thinking. It is about appreciating what you
have and what natural talents you have or what your personal God gave you,
and benefiting as much as possible from it all. You can work on it and improve
it.
q You do not need to be a Einstein or Mike Tyson to shake the world or to make
a dent in the universe. Just keep at it.
q You have to push your limits constantly to discover how much you can
change: You might have forgotten or overlooked many potential sides of
yours, and many hidden passions, and it might be a good time to reactivate
them.
q You Can Become A Millionaire Even After 65: Despite the fact that time is
running out. Lord Thomson the newspaper magnate made more money
between the ages of 65 and 70 than he did in all the rest of his earlier working
life
q If you were able to stop smoking or loose weight at some stage then every
change is possible with you. You only need to want it hard enough.

It Is All In The Head
q You should have the ability and willingness to change and even engender
change in others /the business
q Now you can achieve much more every year since you know it all and have it
all.
q As a senior you have so many advantages. Be very positive about yourself. You
are what you want to be
q Most self-made millionaires possess average intelligence. What sets them apart
is their openness to new knowledge and their willingness to learn whatever it
takes to succeed, and a whole list of habits
q Even one new habit can change your life

You Can Even Make A Quantum Leap
Change, A Metamorphosis like HANNIBAL
q There is the incremental improvement
change and the breakthrough
change.
q As a senior you can even change on
the DNA level, and make a real
quantum leap to the environment of
choice. It might be time to make a
complete overhaul and transform,
inside out; everything will fit much
better then.
q Be more willing to change yourself and
your habits and to explore new worlds
and new situations. You might also
want to move on to a new more
challenging and suitable environment
q Maybe it is time to start your own
business and give it another try. A
good share of start-ups are made after
50
Quantum Leap
Change

Success Criteria for a Quantum Leap
Change In An organization (1)
q Intensive Research and testing: A quantum leap is usually a journey into unknown new
territories, a real adventure. To reduce the risk of failure, i.e. to improve the chances of
success, and to reduce cost of journey, it is imperative to have as much data as possible
about the destination and about the courses that can be taken, and to test the viability
of the concepts.
q Intensive creativity and innovation: This is a very demanding journey into the unknown,
requiring superior skills in all respects. Creative thinking is essential in connection with
quantum leap change, hence heavy mental efforts, interacting with the research
findings, exploring all possible combinations and options in the destinations but also
strategies and structures, business models etc. It is innovation at its peak.
q Intensive strategic thinking: Strategic thinking and strategic planning are essential
ingredients in the quantum leap process. It is a transition to a whole new state of affairs;
hence this is a holistic change necessitating a holistic view and analysis.
q Sharp forecasting and anticipation skills: This is connected to strategic thinking and
planning. A quantum leap is a journey into unknown territories in the future too, new
developments, and the sharper the vision of the future the better the chances of success.
What are the likely scenarios? How do we deal with them?
q A very clear goal : a quantum leap requires the formulation of a very clear goal, which is
also very simply specified, that will be the lighthouse, the guide during the rough journey.
This clear goal acts also as streamliner of all efforts, as unifier of the whole organization.
Everyone involved should be able to identify with this goal. A paramount goal is important
to define and keep in mind.
q Make sure you are fit and ready : It is not possible to make the big leap if you are not
strong enough and ready. A quantum leap is a tough transition, and you need to be fit
and ready to get through the storm without too much damage.

The “It Is Never Too Late” Stance
q This is how it is in reality. Much depends on how you look at it and believe in it:
q It is never too late to start a new career or a new business
q It is never too late to start all over
q It is never too late to make a quantum leap in your life
q It is never too late to pick up a new habit
q It is never too late to realize your dream and your full potential
q It is never too late to move to another industry or to a foreign country
q It is never too late to contribute and help others and go the extra mile
q It is never too late because if you are still functioning you can achieve almost
anything. You have a set of strong points as a senior . Although the time might
be running out you might have many fruitful years in front of you. Once you
set your mind to it and get started you are almost there.

Change of Working Style as A Senior Executive
q Shift towards more IQ and knowledge and
possibly technology based activities, rather than
stressful activities that need sweat and ongoing
trouble shooting. Shift to a higher level of
achievement
q Stay away from pure implementation and daily
management and trouble shooting.
q Shift away from routine work, to go for big
changes and quantum leaps
q Shift for instance more towards strategy,
planning and forecasting
q Shift more towards research
q Development of concepts or products
q Towards consulting
q Towards coaching
q But your hunch needs to be re-calibrated

Focus On The Methodology, Theory,
Leverage And Tools …
… More Than The Effort And Sweat

1
Flevy (www.flevy.com) is the marketplace
for premium documents. These
documents can range from Business
Frameworks to Financial Models to
PowerPoint Templates.
Flevy was founded under the principle that
companies waste a lot of time and money
recreating the same foundational business
documents. Our vision is for Flevy to
become a comprehensive knowledge base
of business documents. All organizations,
from startups to large enterprises, can use
Flevy— whether it's to jumpstart projects, to
find reference or comparison materials, or
just to learn.
Contact Us
Please contact us with any questions you may have
about our company.
• General Inquiries
support@flevy.com
• Media/PR
press@flevy.com
• Billing
billing@flevy.com

Reinventing Senior Executives

Recommended

Recommended

More Related Content

More from Flevy.com Best Practices

More from Flevy.com Best Practices (20)

Recently uploaded

Recently uploaded (20)

Reinventing Senior Executives