Increase your click through rates (CTRs), visibility in search results, this article gives all basic and advance methods to make a perfect SEO optimized website. To name a few Schema Tags, Data Highlighter, Pagination handling, Multi-languages, keywords optimization and much more included. Read more details here at http://www.fmeextensions.com/blog/advance-magento-seo/
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What triggers Clicks to your
links?
1.It’s the term “CTR”, means Click Through Rate
2. CTR Depends on following points:
a)Meta Title
b)Meta Description
3. Both are important to increase your clicks in search
results…
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Foundations of Perfect Meta
Title and Description
Android Apps | Android Widgets | Brand (Fine)
OR
Best Premium Android Apps & Widgets, Brand (Better)
OR
Download Best Free Android Apps & Premium Widgets,Brand
(Best)
• Add more keywords within the 60 characters limit that
looks natural
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How to Search and Pick Right
Keywords?
1.Use Exact Match
2. Use a blend of keywords with different intents
3.Example:
Android Apps, Download Android Apps, Free Android Apps,
Buy Android Widgets, Latest Android Apps, etc.
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1. Rising trend is to buy Top level domains like .com, .net
etc. even for local SEO
2. Google Webmasters allow geo targeting. Any domain can
be targeted in specific region
3. Overall, local domains are easy to rank within that
specific geographic region e.g. domain.nl is easy to rank
in Google.nl than domain.com
Which Domain Name to buy?
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WWW vs non-WWW?
1. Your website can be accessed with or without WWW.
2. This can cause duplicate content issues
2. It is preferred to set this option from Google Webmasters
account.
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Improving Search Results
with Schema Tags
1. Structured data, schema tags allows you to cummunicate
with search engines and tell them more information
about something
2. For example, if you want to tell search engines who is
the author of content, add reviews, what is the size of
video file, what is the movie about etc.
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Example of Schema tag
1. This div contains different itemscope tags which tell
search engines that this “div” is a trailer of a science
fiction movie Avatar, whose director is James Cameron
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Internationalization, Multi-
Language
1. By using “rel=’alternate’ hreflang=’x’” we can tell
search engines which language they should serve to users
based on their region, see example:
Example: To tell Google that de.domain.com is Dutch-language
equivalent of the English page, do the following:
In the HTML <head> section of http://www.domain.com/, add a link element
pointing to the Dutch version of that webpage at http://de.domain.com/,
like this:
<link rel=”alternate” hreflang=”de” href=”http://de.domain.com/” />
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And Many More…
1. Read more on following points:
a) Sitemap for Mobile
b) Video Markup and Sitemap
c) Making AJAX Content Crawalable
d) Data Highlighter
e) Removing Content Duplications
Click here: http://www.fmeextensions.com/blog/advance-magento-seo
f) XML Sitemaps
g) Website Coding and Load Time
h) Keyword Optimization
i) Robots, Canonicals and Meta Tags