16. What we tend to think
•Social media is…
• A waste of time
• Only for young people
• Complex and difficult
• Dangerous
• Uncontrolled
• A free way of maximising impact
• Prohibited by our university, school,
or organisation
17. Facebook: “This is the research I like”
Useful for:
• Creating communities of
practice and groups
• Generating discussion & debate
• Networking
• Mixing media (text, images,
video, etc.)
• Promoting projects & events
Limitations:
• Care needed to separate public
and private posts
• Issues of copyright and re-use
• Can trivialise information
• Ethical considerations
18. Twitter: “Here is what I am researching right now”
Useful for:
• Broadcasting ideas, opinions,
events
• Following ongoing projects and
events
• Networking with peers
• Sharing news
Limitations:
• Fast-moving (might miss tweets)
• Audiences follow themes (be
careful not mix messages)
• Mixing professional and private
• Short bites of information
(though can link with websites)
• Ethical considerations
19. Wordpress: “What I think about my research subject”
Useful for:
• Personal diaries or research logs
• Work in progress
• News about areas of interest
• Building followers
• Following the work of key
individuals or organisations
Limitations:
• Needs to be focussed on a
specific topic
• Needs regular posts (small and
frequently)
22. View this presentation again at
www.slideshare.net/frankrennie
More info at
www.lews.uhi.ac.uk/frennie
Twitter @frankrennie
E-mail: frank.rennie@uhi.ac.uk