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General Presentation
      Know our company!
Introduction
Aster Sports Management is:
     A company specialized in the sport industry.


We possess:
     A professional staff with formation and experience in these areas,
     which, along with the continuous search of the excellence,
     constitutes our main strength.


We have:
     The experience and the knowledge to develop the strategies
     adapted to the requirement of the project, applying the new
     tendencies of market and designing innovating and customized
     solutions.


In              we obtain practical and efficient results.

General Presentation             Aster Sport Management                   2
Services
We specialized in the following areas:
 Representation of professional athletes.
 Management, calculation & collection of economic rights, such as
  training compensation or solidarity mechanism, in favor of the
  training clubs.
 Marketing, sport sponsorship and development of athletes &
  team’s brand.
Our services are directed to:
  Companies, organizations and individuals
  in the sport sector and/or companies that
  without belonging directly to the sport
  industry, can use it to approach their
  clients.




General Presentation          Aster Sport Management                 3
Athletes’ Representation
In the area of the professional athletes’ representation we are in
charge of:
1.      Integral planning of the athlete’s career
      Search of the best options to develop a successful sports career.
      Planning of the career after the retirement.

2.      National and international contract negotiation.
      Sport contract negotiation.
      Negotiation of the image rights with the clubs.
      Formation of companies for the management of image rights.

3.      Management of the communicational area (media, social
        networks, press conferences) and the athlete’s image.




General Presentation                   Aster Sport Management              FFF   4
Training Compensation and
Solidarity Mechanism
In the area of management, calculation & collection of economic
rights, we are in charge of:
1.      Following and data recollection of the soccer players who
        played for the training teams during the ages that generate
        economic rights.
2.      Negotiation with foreign teams for the collection of the
        economic rights.
3.      Legal advice before the sports justice’s agencies such FIFA’s
        DRC & PSC and Court of Arbitration for Sport (CAS), to assure
        the payment the rights, in case that the new team refuses to
        fulfill their duties.




General Presentation            Aster Sport Management      FFF         5
Marketing, Sponsorship &
Branding
In the area of Marketing, Sponsorship & Branding we specialize in:
1.     Design of complete Marketing Plans for sports institutions and
       athletes:

            It includes:
           Market research and
            benchmarking.
           SWOT and Porter's Generic
            Competitive Strategies
            analysis.
           Design and carry out of the
            branding and commercial
            strategy.
           Media plan design.




General Presentation               Aster Sport Management               6
Marketing, Sponsorship &
Branding
2.      Design of complete Sponsorship Plans for sports institutions
        and athletes:

             It includes:
            Development of new commercial spaces.
            Design of customized sponsorship plans.
            Sponsors selection according to the sponsorship plan.
            Development of commercial alliances.




General Presentation                Aster Sport Management             7
Marketing, Sponsorship &
Branding
3.      Development of sports institutions and athletes branding.

             An adequate management of the brand’s image is fundamental for
             the development of its commercial potential. To this end at Aster
             we can help you to:
            Identify the strengths and weaknesses of the brand and create
             plans for its development.
            Design a brand’s image according to the objectives of the institution
             or the athlete.
            Commercial exploitation of the brand’s image by means of licenses,
             concessions, etc.
            Negotiation of contracts for brand use in advertising campaigns,
             events, etc.




General Presentation                 Aster Sport Management                          8
Contact us




                                 Freddy Ferreiroa
                                      Director
                       Football player’s agent by RFEF # 923
                              Cell: +58 412 5905496
                          E-mail: astersm@hotmail.com

General Presentation                Aster Sport Management     FFF   9

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Aster Sm English

  • 1. General Presentation Know our company!
  • 2. Introduction Aster Sports Management is: A company specialized in the sport industry. We possess: A professional staff with formation and experience in these areas, which, along with the continuous search of the excellence, constitutes our main strength. We have: The experience and the knowledge to develop the strategies adapted to the requirement of the project, applying the new tendencies of market and designing innovating and customized solutions. In we obtain practical and efficient results. General Presentation Aster Sport Management 2
  • 3. Services We specialized in the following areas:  Representation of professional athletes.  Management, calculation & collection of economic rights, such as training compensation or solidarity mechanism, in favor of the training clubs.  Marketing, sport sponsorship and development of athletes & team’s brand. Our services are directed to: Companies, organizations and individuals in the sport sector and/or companies that without belonging directly to the sport industry, can use it to approach their clients. General Presentation Aster Sport Management 3
  • 4. Athletes’ Representation In the area of the professional athletes’ representation we are in charge of: 1. Integral planning of the athlete’s career  Search of the best options to develop a successful sports career.  Planning of the career after the retirement. 2. National and international contract negotiation.  Sport contract negotiation.  Negotiation of the image rights with the clubs.  Formation of companies for the management of image rights. 3. Management of the communicational area (media, social networks, press conferences) and the athlete’s image. General Presentation Aster Sport Management FFF 4
  • 5. Training Compensation and Solidarity Mechanism In the area of management, calculation & collection of economic rights, we are in charge of: 1. Following and data recollection of the soccer players who played for the training teams during the ages that generate economic rights. 2. Negotiation with foreign teams for the collection of the economic rights. 3. Legal advice before the sports justice’s agencies such FIFA’s DRC & PSC and Court of Arbitration for Sport (CAS), to assure the payment the rights, in case that the new team refuses to fulfill their duties. General Presentation Aster Sport Management FFF 5
  • 6. Marketing, Sponsorship & Branding In the area of Marketing, Sponsorship & Branding we specialize in: 1. Design of complete Marketing Plans for sports institutions and athletes: It includes:  Market research and benchmarking.  SWOT and Porter's Generic Competitive Strategies analysis.  Design and carry out of the branding and commercial strategy.  Media plan design. General Presentation Aster Sport Management 6
  • 7. Marketing, Sponsorship & Branding 2. Design of complete Sponsorship Plans for sports institutions and athletes: It includes:  Development of new commercial spaces.  Design of customized sponsorship plans.  Sponsors selection according to the sponsorship plan.  Development of commercial alliances. General Presentation Aster Sport Management 7
  • 8. Marketing, Sponsorship & Branding 3. Development of sports institutions and athletes branding. An adequate management of the brand’s image is fundamental for the development of its commercial potential. To this end at Aster we can help you to:  Identify the strengths and weaknesses of the brand and create plans for its development.  Design a brand’s image according to the objectives of the institution or the athlete.  Commercial exploitation of the brand’s image by means of licenses, concessions, etc.  Negotiation of contracts for brand use in advertising campaigns, events, etc. General Presentation Aster Sport Management 8
  • 9. Contact us Freddy Ferreiroa Director Football player’s agent by RFEF # 923 Cell: +58 412 5905496 E-mail: astersm@hotmail.com General Presentation Aster Sport Management FFF 9