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Mobilize Your Marketing Reaction Media             This document is provided by Reaction Media LLC for its sole use. This document shall not be discussed with, shown to, referred to or copied to third parties of   Reaction Media LLC without the written permission of Reaction Media LLC. This document shall be kept in confidence in accordance with Reaction Media LLC confidentiality agreements.              This document is the © copyright of Reaction Media LLC. All rights are reserved. No part of this document may be photocopied, reproduced, or translated to another without the prior written consent of Reaction Media LLC.
Mobile Facts ,[object Object]
 Daily usage of text messaging and mobile browsing is growing fastest    among  35-54 year olds with over 40% of them text messaging daily.  ,[object Object],U.S. mobile subscribers as of 2008: 233.8 million
Mobilize Your Marketing Reaction media provides your brand with a MEASUREABLE means to reach this growing demographic in the MOBILE world. ,[object Object]
 Reaction Media allows your brand to MOBILIZE all of its marketing channels .
 The Reaction Media Mobile Platform will allow  individuals to access additional    information about your brand and its products instantly on their mobile phones. ,[object Object]
 Reaction Media will turn a response into a relationship.,[object Object]
Types of Mobile Campaigns The Reaction Media Mobile Platform provides   several types of campaigns. ,[object Object]
Mobile Web Campaigns
Searchable Inventory
Appointment Scheduler
Coupon DeliveryCAR
Mobile Campaigns: Text only 2008 Ford Mustang GT, Sports package, All leather, blue tooth ready,  Please call  888-802-1777 NOW to schedule a test drive! Mobile users receive: A text message containing additional information about a vehicle. The advertiser can choose to send 1 message (as shown in this example) or 2 text messages as seen on the following page.
Reply MORE for more information about similar vehicles or visit www.ocrcars.com. 2008 Ford Mustang GT, Sports package, All leather, blue tooth ready,  Please call  888-802-1777 NOW to schedule a test drive! CAR
Mobile Campaigns: Mobile web pages Mobile users receive: A text message containing information A  link to a mobile web page containing additional           information about that specific vehicle. Each such page will be tailored to the  specific needs of the advertiser and will provide mobile users with a deeper  experience when compared to text only  campaigns.
Mobile Campaigns: Mobile web pages Oakwood offers turn-key solution to your long-term housing needs.   Our apartments complexes offer a full range of amenities from spas and fitness centers to business service rooms. Find a location About Us Thank you for your   interest in the Oakwood corporate housing.. Click here http://rm_wap/jobs.aspx for more info on this job. Mobile users receive: A text message containing information A link to a Mobile web page containing additional           information Each such page will be tailored to the  specific needs of the advertiser and will provide mobile users with a deeper  experience when compared to text only  campaigns.
Mobile Campaigns: Inventory Solution Mobile users receive: A text message with a link to a Mobile        web page containing a searchable inventory. In order to create an inventory solution for a dealership Reaction Media  will  need to integrate with a data feed provided by the dealership.  Speak to your account representative for further details. To search our inventory on your phone click on this link http:rm-wap/cars.aspx Or call  888-802-1777 NOW to speak to a sales associate.
Mobile Campaigns: Inventory Solution Search all of our listings on your phone by clicking on this link  http:rm-wap/homes.aspx Mobile users receive: A text message containing a link to        a mobile web page containing a searchable 	inventory. In order to create an inventory solution for a real estate agent or brokerage Reaction Media  will need to integrate with a data feed.  Speak to your account representative for further details. ,[object Object],[object Object]
Mobile Campaigns: Scheduling Alan, this is to confirm your job interview at 1:00 PM on May 19 with Oakwood at 7622 Wood Drive, Huntington Beach, CA 92647  Reply CANCEL to cancel Reply APPT to view a list of available times and schedule your interview NOW! Mobile users receive: An initial text message containing information A second message requesting that they 	send a reply text message to receive a list of  	appointments. Once they select an appointment the 	mobile user will receive text message alert before 	their appointment as a reminder. 4)	Employers will receive notifications via e-mail.

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Rm overview

  • 1. Mobilize Your Marketing Reaction Media This document is provided by Reaction Media LLC for its sole use. This document shall not be discussed with, shown to, referred to or copied to third parties of Reaction Media LLC without the written permission of Reaction Media LLC. This document shall be kept in confidence in accordance with Reaction Media LLC confidentiality agreements. This document is the © copyright of Reaction Media LLC. All rights are reserved. No part of this document may be photocopied, reproduced, or translated to another without the prior written consent of Reaction Media LLC.
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  • 5. Reaction Media allows your brand to MOBILIZE all of its marketing channels .
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  • 13. Mobile Campaigns: Text only 2008 Ford Mustang GT, Sports package, All leather, blue tooth ready, Please call 888-802-1777 NOW to schedule a test drive! Mobile users receive: A text message containing additional information about a vehicle. The advertiser can choose to send 1 message (as shown in this example) or 2 text messages as seen on the following page.
  • 14. Reply MORE for more information about similar vehicles or visit www.ocrcars.com. 2008 Ford Mustang GT, Sports package, All leather, blue tooth ready, Please call 888-802-1777 NOW to schedule a test drive! CAR
  • 15. Mobile Campaigns: Mobile web pages Mobile users receive: A text message containing information A link to a mobile web page containing additional information about that specific vehicle. Each such page will be tailored to the specific needs of the advertiser and will provide mobile users with a deeper experience when compared to text only campaigns.
  • 16. Mobile Campaigns: Mobile web pages Oakwood offers turn-key solution to your long-term housing needs. Our apartments complexes offer a full range of amenities from spas and fitness centers to business service rooms. Find a location About Us Thank you for your interest in the Oakwood corporate housing.. Click here http://rm_wap/jobs.aspx for more info on this job. Mobile users receive: A text message containing information A link to a Mobile web page containing additional information Each such page will be tailored to the specific needs of the advertiser and will provide mobile users with a deeper experience when compared to text only campaigns.
  • 17. Mobile Campaigns: Inventory Solution Mobile users receive: A text message with a link to a Mobile web page containing a searchable inventory. In order to create an inventory solution for a dealership Reaction Media will need to integrate with a data feed provided by the dealership. Speak to your account representative for further details. To search our inventory on your phone click on this link http:rm-wap/cars.aspx Or call 888-802-1777 NOW to speak to a sales associate.
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  • 19. Mobile Campaigns: Scheduling Alan, this is to confirm your job interview at 1:00 PM on May 19 with Oakwood at 7622 Wood Drive, Huntington Beach, CA 92647 Reply CANCEL to cancel Reply APPT to view a list of available times and schedule your interview NOW! Mobile users receive: An initial text message containing information A second message requesting that they send a reply text message to receive a list of appointments. Once they select an appointment the mobile user will receive text message alert before their appointment as a reminder. 4) Employers will receive notifications via e-mail.
  • 20. Mobile Campaigns: Mobile Coupons Bring this message to any CVS store and receive a $1.00 discount off the purchase of any Cadbury Schweppes products. Reply STORE to find the a location near you. Reply APPT to view a list of available times and schedule your interview NOW! Mobile users receive: A text message containing a discount offer. A mobile coupon in the form of a picture.
  • 21. Dynamic reporting Provide Statistical Analysis & Data Mining Reaction Media Group has extensive experience in Mobile Direct Marketing and Mobile Database Management. This experience will allow you to assist your clients in developing the most effective solutions to match their needs. Reaction Media will measure key performance indicators such as response rates, message/branding impact and audience acceptance. Reaction Media’s platform will enable you to provide your clients with customized reporting and allow for the integration and sharing of existing data and as well as new data.
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  • 23. Big City Burrito ran a mobile offer and received 255 opt-ins in a week, leading to the launch of a mobile database.
  • 24. Pelican Hill Resorts uses mobile to assist its efforts to fill 1000 positions in four months.
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  • 26. REAL ESTATE AGENTS can offer complete real estate listings including mobile web photos, maps, additional property listings and on-site visit scheduling.
  • 27. AUTO DEALERSHIPS can provide color photos for individual autos in addition to providing readers with mobile access to existing inventory as well as service department scheduling.
  • 28. RESTAURANTS can offer readers instant access to menus and coupons.
  • 29. EMPLOYERS can offer potential job applicants instant interview scheduling and appointment reminders.
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  • 31. Send Prayers to Friends and Family
  • 33. Participate in the Ministry
  • 34. Receive Information & Reminders About Upcoming Events
  • 35. Links to richer content on mobile websites
  • 36. Calls to action, i.e. join our mobile blog, etc.
  • 37. Delivery of targeted message to specific groups Create Mobile Web Pages Reaction Media will provide your organization with dynamic mobile web pages. Each such page will be tailored to the specific needs of the campaign and provide mobile users with a deeper experience when compared to simple text only campaigns. Provide Statistical Analysis & Data Mining Reaction Media Group has extensive experience in Mobile Direct Marketing and Mobile Database Management. This experience will allow Reaction Media to assist your organization in developing the most effective solutions to match its needs. Reaction Media will measure key performance indicators such as response rates, message/branding impact and audience acceptance. Reaction Media’s platform will provide your organization with customized reporting and allow for the integration and sharing of existing data and as well as new data. Our clients
  • 38. Reaction Media 3435 Wilshire Blvd. Suite 1990 Los Angeles CA 90010 Tel: 213.620.1100 Fax: 213.620.1101 www.reactionmedia.com This document is provided by Reaction Media LLC for its sole use. This document shall not be discussed with, shown to, referred to or copied to third parties of Reaction Media LLC without the written permission of Reaction Media LLC. This document shall be kept in confidence in accordance with Reaction Media LLC confidentiality agreements. This document is the © copyright of Reaction Media LLC. All rights are reserved. No part of this document may be photocopied, reproduced, or translated to another without the prior written consent of Reaction Media LLC.