Lore Description of Better Health

1. Interpreting Brief

2. The product I am creating is a Better Health project, for the NHS to help spread awareness towards
people younger, my age and older about their physical health, like both obese and anorexic people.
Furthermore, I'll be advertising an advertisement for our project Better Health in video and a poster,
trying to further inspire them to work on their health before it can potentially get out of hand
The reason behind this is because a lot of people, especially during the years of covid-19 (2020 &
2021) have begun to gain weight at a rapid pace due to self-isolation, so no one could really exercise
outside to socialize or go on runs which led into health problems for some people becoming obese
We are not just suggesting it should be aimed towards people who are overweight but people who are
underweight / anorexic, so they too start exercising, which leads to them eating more
We are doing this because having these circumstances lead into an unhealthy lifestyle and an
unhealthy lifestyle is an unhealthy mind, which leads to not wanting to spend time with family and
friends, having low energy, getting tired and many other unhealthy things, so that’s what the NHS
Better Health Campaign is about