Performance benchmarks are widely used to assess sector conditions. The problem is that they are based on corporate reports that are:
- Too infrequent to detect sudden changes in the market environment.
- Delayed which affects reaction time to such changes.
- Limited to corporations which reflect 1% of businesses and are thereby inaccurate.
In order to overcome these shortcomings, Gage-Cannon in partnership with FACT and BVD has developed a solution specifically intended to provide high-frequency performance tracking and benchmarking that can be applied to all businesses.