The document provides tips for developers on personal branding, including knowing your audience and niche, being consistent in writing and speaking engagements, using multiple platforms like blogs, social media, and communities to engage others, and always including contact details and a clear call to action. Personal branding is about going beyond certifications and focusing on providing value to others through content, demos, and being part of the community. It is important to focus efforts using the Pareto principle and time management.
10. Don’t be limited by
your niche, but…
Try to limit other
communications
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11. Be ready to change it if needed!
Photo by Ross Findon on Unsplash
12. Speaking, writing, live coding, etc...
«Everything counts in large amounts» (cit.)
Photo by SpaceX on UnsplashPhoto by Kane Reinholdtsen on Unsplash Photo by Aaron Burden on Unsplash
13. Personal Branding when speaking
• Always include your contact
details on the first and
especially on the LAST slide
• Go directly to the value of your
presentation, never bore the
audience with a «who am I?»
slide
• What’s your call to action to the
audience?
Photo by Kane Reinholdtsen on Unsplash
14. Personal Branding when writing
• Be consistent
• Be regular
• Use the right platform
• Whitepapers and books are
excellent ways to improve your
personal brand, especially the
free ones. Photo by Aaron Burden on Unsplash
15. Blog or Social
Media?
LinkedIn, Facebook,
YouTube, Twitter, Twitch,
Instagram, TikTok,
Medium, etc…
Have clear contact
details and call to action.
Photo by Jon Tyson on Unsplash