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Be the Gamechanger at LQ 2019

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Peter Fisk's keynote at the Microsoft LQ 2019 leadership conference, at Anaheim Convention Center on 28 February 2019. More info at www.theGeniusWorks.com or email peterfisk@peterfisk.com

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Be the Gamechanger at LQ 2019

  1. 1. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks BE THE GAMECHANGER
  2. 2. Winning in a changing world
  3. 3. Winning in a changing world Inspired by the innovators
  4. 4. Courage to do more together Winning in a changing world Inspired by the innovators
  5. 5. Eliud Kipchoge
  6. 6. Emily Weiss
  7. 7. Pablo Isla
  8. 8. Mary Barra
  9. 9. Jack Ma
  10. 10. How do you see the future?
  11. 11. We live in an incredible time
  12. 12. We live in an incredible time More change in the next 10 years Than in the last 250 years
  13. 13. Intelligent futures Incredible time
  14. 14. Black cats mean prizes Digital changes everything Exponential network impact
  15. 15. Digital gets physical But tech is not enough
  16. 16. Anything is possible
  17. 17. A world of relentless change GLOBAL MEGATRENDS 2019
  18. 18. A world of relentless change GLOBAL MEGATRENDS 2019 ASIAN GROWTH CROWD POWER POLITICAL EXTREMISM
  19. 19. A world of relentless change GLOBAL MEGATRENDS 2019 ASIAN GROWTH CROWD POWER POLITICAL EXTREMISM ARTIFICIAL INTELLIGENCE MACHINE AUTOMATION AUGMENTED HUMANITY
  20. 20. A world of relentless change GLOBAL MEGATRENDS 2019 ASIAN GROWTH CROWD POWER POLITICAL EXTREMISM ARTIFICIAL INTELLIGENCE MACHINE AUTOMATION AUGMENTED HUMANITY URBAN MIGRATION FRAGILE EARTH RESOURCE SCARCITY
  21. 21. A world of relentless change GLOBAL MEGATRENDS 2019 ASIAN GROWTH CROWD POWER POLITICAL EXTREMISM ARTIFICIAL INTELLIGENCE MACHINE AUTOMATION AUGMENTED HUMANITY URBAN MIGRATION FRAGILE EARTH RESOURCE SCARCITY HEALTH WELLNESS AUTHENTIC TRUTH ESCAPIST LIVING
  22. 22. 75% change in Fortune 500 in 15 years A world of relentless change Average F500 company life is 17 years Turnover of CEOs doubled in 10 years $5m to $5k to launch a start-up Global GDP $60 to $90T in 10 years Azerbeijan is fastest growing nation Xiaomi Miphone costs $10 to make Global DNA database in place by 2030 40% today’s jobs automated by 2035 $1000 computer power of brain 2020 33% of world will be migrants by 2040 Born after 1990, probably live to 100
  23. 23. A world of relentless change
  24. 24. A world of relentless change
  25. 25. A world of relentless change
  26. 26. A world of relentless change
  27. 27. A world of relentless change
  28. 28. A world of relentless change
  29. 29. A world of relentless change
  30. 30. A world of relentless change
  31. 31. East Small West Big ProfitVolume
  32. 32. Consumer Pull Individual Business Push Average
  33. 33. ImaginationCapability OpenClosed ExponentialImprovement
  34. 34. Exponential growth
  35. 35. Fingernail Notebook Hand House Earth 3folds Thickness of folder paper 7 folds 10 folds 17 folds 30 folds What does “exponential” really mean?
  36. 36. Exponential growth = ideas and networks
  37. 37. A world of limitless opportunity
  38. 38. AI as rocket fuel for business
  39. 39. Winning in a changing world Inspired by the innovators
  40. 40. Google’s Moonshot Factory
  41. 41. Why be 10% better? When you could be 10x better?
  42. 42. Business Innovation
  43. 43. Profit model Finance Networking 2. Networking ecosystem 1. Business model how the enterprise makes money Channel Experience Brand Customer engagement 10. Customer experience how you create an overall experience for customers 9. Brand how you express your offering’s benefit to customers Process Configuration Structure 3. Organisation and capabilities 4. Core process proprietary processes that add value 6. Product system extended system that surrounds an offering Product performance Offering Product system Service 7. Service how you service your customers 5. Product performance basic features, performance and functionality 8. Channel how you connect your offerings to your customers 10 types of innovation
  44. 44. 10 types of innovation Volume of innovation efforts Last 10 years Profit model Finance Networking Channel Experience Brand Customer engagement Process Configuration Structure Product performance Offering Product system Service
  45. 45. 10 types of innovation Profit model Finance Networking Channel Experience Brand Customer engagement Process Configuration Structure Product performance Offering Product system Service Cumulative value creation Last 10 years
  46. 46. es 1. 23 & Me 2. Aravind 3. CVS Health 4. Editas 5. Intuitive Surgical 6. Narayana Hosp 7. OneOme 8. Organova 9. PatientsLikeMe 10. Second Sight 1. Amazon 2. Aussie Farmers 3. Casper 4. Etsy 5. Glossier 6. Positive Luxury 7. Rapha 8. Supreme 9. Trader Joe’s 10. Warby Parker 1. Apple 2. Beauty’in 3. DJI 4. Go Pro 5. Lego 6. Method 7. Natura 8. Nike+ 9. Oculus Rift 10. Renova 1. Alibaba 2. ARM 3. Darktrace 4. Google X 5. Huawei 6. Magic Leap 7. Raspberry Pi 8. Reliance Jio 9. Samsung 10. Tencent 1. Aeromobil 2. Air Asia 3. Airbnb 4. Emirates 5. HyperloopOne 6. Kulula 7. Ofo 8. RedBus 9. Uber 10. Zipcars 1. 3DHubs 2. Aerofarms 3. Braskem 4. Corning 5. Dyson 6. Local Motors 7. Space X 8. Syngenta 9. Tata 10. Tesla 1. Ava Winery 2. Brewdog 3. GrameenDanone 4. Graze 5. HelloFresh 6. Juan Valdez 7. LA Organic 8. Moa Beer 9. Nespresso 10. Zespri 1. 1Atelier 2. Agua Bendita 3. Fenty Beauty 4. Jonny Cupcake 5. Patagonia 6. RentTheRunway 7. Shang Xia 8. Stitch Fix 9. Threadless 10. Tom’s 1. Aspiration 2. Comm Bank 3. Fidor 4. First National 5. Moven 6. M-Pesa 7. Square 8. Umpqau 9. Zidisha 10. Zhong An 1. Buzzfeed 2. ByteDance 3. FanDual 4. Dalian Wanda 5. Live Nation 6. Netflix 7. Red Bull 8. Udacity 9. Ushahida 10. ViceMedia futureproduct futurefashion futurefood futurehealth futuretech futuremakersfuturebank futuretravel T h e p N/S American brands European brands African/Arab brands Asia/Pacific brands futuremedia 1. Ashoka 2. IBM Watson 3. IDEO 4. Janicki BioEnergy 5. Kickstarter 6. Li & Fung 7. Planetary Resrcs 8. Scanadu 9. VIPKid 10. WeWork 1. Bitcoin 2. City FC 3. Collectivity 4. e-Estonia 5. ParkRun 6. Patreon 7. PewDiePie 8. Social Capital 9. The Muse 10. You futureservice futurebrands © Peter Fisk 2018 peterfisk@peterfisk.com www.theGeniusWorks.com futurestore
  47. 47. Hyperloop JioPhone H&M Amazon Change Why Speed
  48. 48. Li and Fung Tencent Alibaba 3DHubs networked
  49. 49. DeepMind Fidor Bank Netflix Intuitive Surgical intelligent
  50. 50. Airbnb Nike+ Lego Glossier collaborative
  51. 51. audacious Google X Red Bull Syngenta Nike
  52. 52. Courage to do more together Winning in a changing world Inspired by the innovators
  53. 53. The best thing about Microsoft …
  54. 54. 1. Inspire our customers to dream a bigger dream
  55. 55. +genius Futureback Now forward What is the future we want to create? 2024 Where do we start? 2019 © Peter Fisk 2018 www.theGeniusWorks.com Start from the “future back”
  56. 56. Brooklyn Superhero
  57. 57. 2. Define their future possibilities with them
  58. 58. ConsumerBusiness Think their world not ours
  59. 59. 3. Enable us to achieve more together
  60. 60. +genius Better view of the future Smarter ways to innovate Faster ability to implement © Peter Fisk 2018 www.theGeniusWorks.com Implement the future faster
  61. 61. Bernard Arnauld
  62. 62. Maria Raga
  63. 63. Mikkel Bjorgso
  64. 64. Anne Wojcicki
  65. 65. Jack Ma
  66. 66. Acting with speed and agility Connecting ideas and people Passion to make life better Having an audacious attitude Shaping your own vision Making sense of change Persisting to make it happen
  67. 67. What will you do?
  68. 68. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks BE THE GAMECHANGER “DREAM IT” TOOLKIT
  69. 69. MOONSHOT THINKING GAMECHANGER TOOLKIT What if you thought bigger – with 10 times impact, rather than than 10% - How could you do it? © GeniusWorks 2018 www.theGeniusWorks.com 10% better 10x better
  70. 70. RULEBREAKERS Define the “rules” - conventions, habits, regulations – of your industry? What could be a better way? GAMECHANGER TOOLKIT © GeniusWorks 2018 www.theGeniusWorks.com Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway Existingway Newway
  71. 71. CHANGE THE GAME How could you change audience, purpose/motivations, products/services, and business models/process? Who Why What How GAMECHANGER TOOLKIT © GeniusWorks 2018 www.theGeniusWorks.com
  72. 72. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks BE THE GAMECHANGER “DO IT” TOOLKIT
  73. 73. CUSTOMER PROPOSITION What’s the customer (or their customer) trying to achieve, and how can you enable them to do it better? GAMECHANGER TOOLKIT © GeniusWorks 2018 www.theGeniusWorks.com Job to be done What benefits does the customer seek or desire, both rational and emotional? What are the negatives in their current experience, both rational and emotional? What is the customer trying to do – the job they want to do, or new goal to achieve? Gains Pains
  74. 74. FUTURE SHIFT What will be the “shift” from today, to this future, in key aspects of our business? GAMECHANGER TOOLKIT © GeniusWorks 2018 www.theGeniusWorks.com Current business Future business Primary customers Core activities Major revenues Major costs Howwe work Howwe win etc.
  75. 75. INNOVATION ROADMAP What you do over the next 5 years … start by describing Year 5, then Year 3, then Year 1 … from the future back GAMECHANGER TOOLKIT © GeniusWorks 2018 www.theGeniusWorks.com VisionActivity VisionActivityImpact VisionActivityImpact Impact
  76. 76. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks

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