Giract Traditional Foods-2015-studydescription-prp-web1. Transnational Business Research & Consultancy
MULTICLIENT STUDY
Business Review
Traditional Foods in India - Future Processing Options
Ingredient Opportunities
2014-2020
To be publishedWinter 2015
Markets
India
Sectors
Indian Processed Food
and Beverages
Ingredients
2. GIRACT Introduction
Geneva, Switzerland
India is a dynamic market for the processed food and food
service sectors. The total value of the market is pegged at around
USD 120 bio with the food service sector accounting for about a
third of this revenue. CAGR of revenue between now and 2018 is
expected to be between 11 and 16%. The importance of the
processed food industry can be gauged by the fact that it is the
fifth largest industrial sector in India.
2© Giract 2015 www.giract.com
Dominant among the processed foods are ready-to-eat foods followed by exports of agri and processed foods.
Ready-to-eat (RTE) foods cover biscuits, chocolate/confectionery, breads/cakes, ice-cream, cereals and RTE meals.
Beverages are also an interesting market in India, the country being a large consumer of soft drinks and by admission,
one of the potential top 5 global markets for Coca Cola. The dairy sector is dominated by packaged milk, and global
entities are currently investing in this sector which is expected to register a CAGR of 8% till 2030!
MULTICLIENT STUDY – Business Review of Traditional Foods in India 2015
3. GIRACT Introduction
Geneva, Switzerland
Giract believes that the future of the Indian food processing sector lies in the development of traditional Indian foods. After
several ad hoc and often unsuccessful attempts both at the commodity and RTE meal extremes, many Indian companies such
as MTR and Haldiram’s are beginning to examine this from a longer-term strategic vision and are positioning themselves all
along the value chain. Western products have until now dominated retail shelves mainly due to their superior technology,
packaging and marketing. The potential for greater growth in the ‘Indian’ processed food sector is high since consumer
resistance to Western foods and positioning of the current Western foods as "in-between" meals or children's snacks may
well be replaced by high quality processed/packaged Indian foods, and these are expected to take a "centre of plate" position
in the future through effective R&D, production and marketing.
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For more information, contact
V. Krishnakumar or R. Badrinath
GIRACT
24, Pré-Colomb
1290 Versoix/Geneva
Switzerland
Tel: + 41 22 779 0500; Fax: + 41 22 779 0505
Email: info@giract.com; Web: www.giract.com
© Giract 2015 www.giract.comMULTICLIENT STUDY – Business Review of Traditional Foods in India 2015
There is a lack of information regarding the current stage of
technology, products with potential, future market size and key trends
for traditional Indian processed and packaged food, along with
ingredient, processing and packaging options, which has prompted
Giract to launch this study. Giract is well known to major food and
food ingredient groups as a leading transnational marketing
consultancy group in the area of food ingredients.
4. GIRACT Methodology
Geneva, Switzerland
Extensive analysis of in-house data and secondary sources to arrive at market size and forecast; identification of top 20
foods consumed in each region followed by benchmarking for potential industrialization based on set parameters to finalize
top 20 foods for the country; extensive and in-depth interaction with both packaged food producers and
ingredient/processing equipment/packaging experts for qualitative and quantitative inputs.
4© Giract 2015 www.giract.comMULTICLIENT STUDY – Business Review of Traditional Foods in India 2015
5. GIRACT Objectives of this study
Geneva, Switzerland
Indian processed food/beverages and
Ingredients
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Quantify the total Indian food and beverage market with a split by retail
and food service
Identify the current most popular Indian foods/drinks, consumed
either at home or at restaurants, and their market size by key
Indian State
Identify and qualify top 20 potential foods that are amenable to
industrialized production across India
Identify ingredients, processing technologies and packaging methods
required for Industrial scale manufacture of current 20 most
popular foods/drinks and estimate potential ingredient volumes
Establish trends, opportunities and potential pitfalls
© Giract 2015 www.giract.comMULTICLIENT STUDY – Business Review of Traditional Foods in India 2015
6. GIRACT What this study will tell you?
Geneva, Switzerland
Traditional foods of India that are:
Currently being industrially processed/packaged
Have potential to be industrially processed/packaged
Opportunities for
Ingredient consumption in the future in processed/packaged traditional Indian foods
Introducing innovative ingredients addressing unmet needs for processed/packaged traditional Indian foods
Provide a perspective on why the evolution of the processed/packaged traditional Indian foods should be closely watched
due to its immense potential
Identify key trends and their impact on the use of ingredients for the manufacture of processed/packaged traditional
Indian foods
Evaluate potential challenges for penetration of ingredients into processed/packaged traditional Indian foods
6© Giract 2015 www.giract.comMULTICLIENT STUDY – Business Review of Traditional Foods in India 2015
7. This unique study examines traditional foods in India – future processing options and ingredient opportunities
GIRACT Subscription options
Geneva, Switzerland
• Indian processed food and
beverages
• Ingredients
Sectors
Timescale
Current: 2014
Forecast: 2020
Programme
The dominant element
of the study is
interviews with key
players - manufacturers/
distributors/
end users – from which
a real understanding of
the market will be
derived
7© Giract 2015/09-01 www.giract.com
•India
Markets
MULTICLIENT STUDY – Business Review of Traditional Foods in India 2015
STUDY HIGHLIGHTSCOPE WHAT DO YOU GET?
1. Electronic Copy
of report in
searchable PDF
format
2. One Printed
Copy
3. Report to be
published in
Winter 2015