Use LinkedIn to build your professional identity online and stay in touch with colleagues and classmates. Discover professional opportunities, business deals, and new ventures. Get the latest news, inspiration, and insights you need to be great at what you do.
2. 10 Tips To Improve LinkedIn
❖ Update Your Profile Picture
❖ Fill Out Your Page Completely With All
the Important Details
❖ Highlight Your Expertise
❖ Create a Call to Action
❖ Publish a Blog Post
❖ Optimize Your Profile for Search
❖ Participate in Groups
❖ Post Consistently
❖ Be Savvy About Who You Connect With
❖ Request Recommendations
3.
4. Highlight Your
Expertise
One great way to connect with people is
by positioning yourself as an expert in
your industry.
Others may come to you seeking
professional advice and insight. Real
relationships can be born.
5. Create a Call to
Action
In the summary section, write a concise call
to action that explains to people who land
on your page exactly what it is you'd like
them to do. Maybe you want them to call or
email you or visit your site to sign up to your
mailing list. Whatever it is, make it clear.
(You can’t expect people to read your
mind.)
6. Publish a Blog
Post
LinkedIn's newest addition to its suite of
products and features is a blogging
platform that lets users share their
expertise and views on industry news.
(not available to everyone yet)
7. Optimize Your
Profile for Search
You want to stand out on LinkedIn,
right? There are hundreds of millions of
people searching LinkedIn and your
profile should be easily found by the
people who are searching for the types
of services you provide.
8. Participate in
Groups
LinkedIn Groups are one of the site's most
undervalued features, says Nicole Williams.
"Search for groups where you can find active,
inspiring people -- and they don't need to be
related to your career, either. Belonging to groups
outside your profession, like location based
networking groups or hobbies, gives others a
fuller picture of who you are when they
visit your profile.”
9. Post Consistently
Whether posting blogs you've written or
sharing news from around the web, do so
often and consistently. The point is to post
often enough to keep people coming back
to your page.
Posting regularly can also help your page's
SEO.
10. Be Picky About Who
You Connect With
Sometimes it's OK to ignore connection
requests.
Remember, this isn't Facebook or Twitter.
The point of being on LinkedIn is to
connect with real professionals. You don't
need to have more connections than
someone else.
This isn't a popularity contest.