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LinkedIN 10 Ways To Improve Your 
Profile & Make it Work
10 Tips To Improve LinkedIn 
❖ Update Your Profile Picture 
❖ Fill Out Your Page Completely With All 
the Important Details 
❖ Highlight Your Expertise 
❖ Create a Call to Action 
❖ Publish a Blog Post 
❖ Optimize Your Profile for Search 
❖ Participate in Groups 
❖ Post Consistently 
❖ Be Savvy About Who You Connect With 
❖ Request Recommendations
Highlight Your 
Expertise 
One great way to connect with people is 
by positioning yourself as an expert in 
your industry. 
Others may come to you seeking 
professional advice and insight. Real 
relationships can be born.
Create a Call to 
Action 
In the summary section, write a concise call 
to action that explains to people who land 
on your page exactly what it is you'd like 
them to do. Maybe you want them to call or 
email you or visit your site to sign up to your 
mailing list. Whatever it is, make it clear. 
(You can’t expect people to read your 
mind.)
Publish a Blog 
Post 
LinkedIn's newest addition to its suite of 
products and features is a blogging 
platform that lets users share their 
expertise and views on industry news. 
(not available to everyone yet)
Optimize Your 
Profile for Search 
You want to stand out on LinkedIn, 
right? There are hundreds of millions of 
people searching LinkedIn and your 
profile should be easily found by the 
people who are searching for the types 
of services you provide.
Participate in 
Groups 
LinkedIn Groups are one of the site's most 
undervalued features, says Nicole Williams. 
"Search for groups where you can find active, 
inspiring people -- and they don't need to be 
related to your career, either. Belonging to groups 
outside your profession, like location based 
networking groups or hobbies, gives others a 
fuller picture of who you are when they 
visit your profile.”
Post Consistently 
Whether posting blogs you've written or 
sharing news from around the web, do so 
often and consistently. The point is to post 
often enough to keep people coming back 
to your page. 
Posting regularly can also help your page's 
SEO.
Be Picky About Who 
You Connect With 
Sometimes it's OK to ignore connection 
requests. 
Remember, this isn't Facebook or Twitter. 
The point of being on LinkedIn is to 
connect with real professionals. You don't 
need to have more connections than 
someone else. 
This isn't a popularity contest.
Bonus: Use LinkedIn’s Connected App To Stay Connected!
Jamie Lynn 
Morgan 
http://jmorgan.us 
jamie@jmorgan.u 
s

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LinkedIn 10 Tips To A Better Profile

  • 1. LinkedIN 10 Ways To Improve Your Profile & Make it Work
  • 2. 10 Tips To Improve LinkedIn ❖ Update Your Profile Picture ❖ Fill Out Your Page Completely With All the Important Details ❖ Highlight Your Expertise ❖ Create a Call to Action ❖ Publish a Blog Post ❖ Optimize Your Profile for Search ❖ Participate in Groups ❖ Post Consistently ❖ Be Savvy About Who You Connect With ❖ Request Recommendations
  • 3.
  • 4. Highlight Your Expertise One great way to connect with people is by positioning yourself as an expert in your industry. Others may come to you seeking professional advice and insight. Real relationships can be born.
  • 5. Create a Call to Action In the summary section, write a concise call to action that explains to people who land on your page exactly what it is you'd like them to do. Maybe you want them to call or email you or visit your site to sign up to your mailing list. Whatever it is, make it clear. (You can’t expect people to read your mind.)
  • 6. Publish a Blog Post LinkedIn's newest addition to its suite of products and features is a blogging platform that lets users share their expertise and views on industry news. (not available to everyone yet)
  • 7. Optimize Your Profile for Search You want to stand out on LinkedIn, right? There are hundreds of millions of people searching LinkedIn and your profile should be easily found by the people who are searching for the types of services you provide.
  • 8. Participate in Groups LinkedIn Groups are one of the site's most undervalued features, says Nicole Williams. "Search for groups where you can find active, inspiring people -- and they don't need to be related to your career, either. Belonging to groups outside your profession, like location based networking groups or hobbies, gives others a fuller picture of who you are when they visit your profile.”
  • 9. Post Consistently Whether posting blogs you've written or sharing news from around the web, do so often and consistently. The point is to post often enough to keep people coming back to your page. Posting regularly can also help your page's SEO.
  • 10. Be Picky About Who You Connect With Sometimes it's OK to ignore connection requests. Remember, this isn't Facebook or Twitter. The point of being on LinkedIn is to connect with real professionals. You don't need to have more connections than someone else. This isn't a popularity contest.
  • 11.
  • 12. Bonus: Use LinkedIn’s Connected App To Stay Connected!
  • 13. Jamie Lynn Morgan http://jmorgan.us jamie@jmorgan.u s