Why watch? Looking to analyze your growing data assets to unlock real business benefits today? But, are you sick of all the Big Data hype and whoopla? Watch this on-demand Webinar from Actian and Yellowfin – Big Data Analytics with Hadoop – to discover how we’re making Big Data Analytics fast and easy: Learn how a telecommunications provider has already transformed its business using Big Data Analytics with Hadoop. Hold on as we go from data in Hadoop to predictive analytics in just 40-minutes. Learn how to combine Hadoop with the most advanced Big Data technologies, and world’s easiest BI solution, to quickly generate real business value from Big Data Analytics. What will you learn? Discover how Actian’s market-leading Big Data Analytics technologies, combined with Yellowfin’s consumer-oriented platform for reporting and analytics, makes generating value from Big Data Analytics faster and easier than you thought possible. Join us as we demonstrate how to: • Connect to, prepare and optimize Big Data in Hadoop for reporting and analytics. • Perform predictive analytics on streaming Big Data: Learn how to empower all your analytics stakeholders to move from historical reports to predictive analytics and gain a sustainable competitive advantage. • Communicate insights attained from Big Data: Optimize the value of your Big Data insights by learning how to effectively communicate analytical information to defined user groups and types. This Webinar is ideal if… • You want to act on more data and data types in shorter timeframes • You want to understand the steps involved in achieving Big Data success – both front and back end • You want to see how market leaders are leveraging Big Data to become data-driven organizations today Looking to analyze and exploit Big Data assets stored in Hadoop? Then this Webinar is a must.

1. Actian and Yellowfin present
Big Data Analytic Stories with Hadoop

2. About Actian and Yellowfin

3. Why Actian and Yellowfin

4. The Digital Floodgates have opened...and will
never be turned off

5. Big Data equals Big Opportunity

6. Companies using Data Strategically
Outperform

7. Journey to Best in Class Analytics

8. Turning Data into Transformational Value

9. Customer Use Case: Telecom Example

10. Business Requirements

11. IT Challenges

12. Demo: From Data to Dashboard

13. Call Detail Record Summary

14. Routing Performance by Area Code

15. Routing Vendor Performance

16. Routing Vendor Alerts

17. Results: Business Improvements
20,000
updates made to
routing tables during
first week of
collecting data

18. Results: More Capacity
CPU
Utilization
Halved

19. Results: Customer Satisfaction
FASTER
Connected Calls

20. Results: Save Money
Deeper
Analysis
visibility at the
andArea Code
Exchange level

21. Results: Actionable Insights
FASTER
Alert Vendors in Real-Time
as issues happen

22. Results: Scalable and Future Proof
8.9 Billion
rows of data collected
during first 6 months

23. Customer Churn

24. Traditional Churn Analytics

25. How do we improve Churn Identification?

26. Add more sources of relevant data

27. and more sources of relevant data

28. and even more sources of relevant data!

29. Drag and Drop ETL and Analytics

30. WHERE customers are likely to churn

31. WHEN customers are likely to churn

33. WHY customers churn? Usage

36. WHY Customers Churn? Device

40. WHY Customers Churn? Dropped Calls

42. Results: More Accurate Predictions
70%
Churn
Identification
(up from 5%)

43. Results: Better Segmentation
Segment of 1
Individual Analysis, Not Samples

44. Results: Better Inbound Experience
WHERE,
WHEN &
WHY
Not just demographics

45. Results: More Effective Outbound Campaigns
Targeted
Marketing
Campaigns

46. Results: Better Customer Service
Customer
Delight

47. Results: Future Applications?
Cross-Sale
Mobiles, Broadband,
TV Packages, Movies

48. Your Big Data Journey

49. Summary: Making Big Data Fast and Easy