2013
“With the successful 3G tests,GloPos shows that the thousands of LBS apps, services and devices can be always on and used as originally intended.
This will radically improve the user experience and change the way how LBS services and companies interact with consumers”
-Mikael Vainio
2. Industry Game-Changer
”In urban environment the GloPos system matches or outperforms GPS
in terms of accuracy”
”The results indoors of the GloPos system are even better than outdoors”
Source: Independent test VTT, Technical Research Centre of Finland
3. Mobility and Search drive positioning needs
• According to Google searches
with local intent increase fast
• Facebook entering search will
amplify this!
• Foot traffic analysis becomes
increasingly relevant through
indoor positioning
GloPos’ new generation self-learning algorithms enable real hyper-local
search and accelerate market growth!
4. Apps economy and PSNS fuel growth!
• Increasing amount of Apps rely on ad-model and thus have
increasing positioning requirements
• As mobile ad clicks increases exponentially = more location queries
are made = battery dies faster when connections to GPS, Wi-Fi and
phone sensors is needed
• Increasing PSNS requirements demand better mobile phone
positioning
Indoor positioning
GloPos positioning solution is ACCURATE and SAVES THE
BATTERY as it only needs the 2G or 3G connection which
is always on!
5. Positioning Technology
• A patented software-only positioning technology with GPS-level accuracy
for all mobile phones using 2G and 3G base-station information only
• Works wherever cellular 2G or 3G network coverage is available
• GloPos achieves SUPERIOR ACCURACY vs. existing 2G/3G cell-based or
Wi-Fi positioning technologies on the market
• No additional hardware is needed on the mobile device
• Calculates accurate position within 1-30 meters
• Makes it finally possible to keep LBS Apps always on!
6. US and EU Patents Awarded
• US Patent Issued to Glopos on
Oct. 23 2012 for "Method and
System for Refining Accuracy of
Location Positioning"
• EU Patent awarded to Glopos on
Jan 9 2013
• Other patents pending
• GloPos patented technology can
also be used to further increase
Wi-Fi positioning accuracy and to
enable 3D positioning
EU PCT PATENT
International patent class G01S 5/00 (2006.01)
G01S 5/02 (2010.01)
H04W 64/00 (2009.01)
Document number FI/EP2364451 T3
Date of publishing 15.4.2013
Date of granting of European patent 9.1.2013
7. Achieving 7-13m accuracy in official tests
In tests conducted by VTT, the Technical Research Center of Finland, GloPos technology achieves:
• Indoor positioning accuracy of 7.7-12.5 meters when 25% of biggest offset values are
discarded.
• Non-filtered average positioning accuracy of 15.1-23.9 meters.
8. Conclusions from independent test laboratory VTT Report:
“In urban environment the GloPos system when properly filtered matches
GPS in terms of accuracy.”
“When comparing the GloPos Technology with state-of-the-art cell
positioning the average accuracy is at least two times more accurate and
in some cases almost 10 times.”
9. Crowd Sourced 3G Positioning Test Results
3G tests using crowd sourced data mapping show pre-production GloPos
Positioning capable of average positioning accuracy of less than 30 meters
The static 3G
measurements
were carried out
at 30 points in
the test area in
Helsinki city
center.
67% average
of 24.2 meters
0%
20%
40%
60%
80%
100%
120%
0
1
2
3
4
5
6
7
8
9
10 20 30 40 50 60 70 80 90 100 More
points
meters
GloPos 3G Positioning Test Histogram
GloPos Crowd Sourced 3G Positioning Measurements
Helsinki City Center 7.7.2013
Average (m)
67%
Average (m)
90%
Average (m)
100%
Min (m) Max (m)
24.2m 33.4m 41.6m 8m 151m
10. Recognized as a New Category
• PTOLEMUS report sees GloPos
as a very disruptive technology
that could revolutionize the
whole positioning market
• GloPos patented self-learning
algorithm innovations have led
to a new category of very
accurate 2G/3G cell-based
always on positioning solutions.
GloPos Category
11. Low Energy Consumption is the Key!
GPS, Bluetooth and Wi-Fi
are the biggest battery
killers on cell devices!
GPS is turned OFF most of
the time to conserve
handset battery
Energy drain in APPS comes
from the device trying to
determine its position using
GPS, Bluetooth and Wi-Fi
Inferior Apps experience
when battery dies or
positioning is off
With GloPos Technology the location services,
devices and applications can be ALWAYS ON
Indoor positioning
GPS / Wi-Fi
Indoorpositioning
GloPos
12. Power Consumption and Data Traffic
One GloPos location
query sends only 100
bits of data
Data usage for 8hrs of
continuous positioning
with 3seconds interval
requires less than
1MB of data
GloPos positioning
uses information that
the feature phone or
smart phone
automatically has
when connected to
the network
No additional battery drain makes
GloPos technology superior!
13. Cell Networks are everywhere!
Beacon solutions will
always be “bubble-gum”
solutions, as one needs to
globally fit every building
with beacons for them to
work!
Energy draining
WLAN-positioning is
currently the second
best alternative as
hotspot coverage is
reasonably good
GloPos solution using cell networks has
global availability indoors and outdoors!
14. Meets stringent PSNS location requirements
1. Nearly 70 percent of all emergency calls are placed from mobile phones and it is mandatory
for the first responders to recognize the position accurately even when the caller cannot
convey his location.
2. Location information analysis enables efficient handling of simultaneous calls from people
reporting the same incident to distinguish single accidents from multiple events.
3. Public warning systems must be able to locate and send messages to all mobile users within a
geo-fenced area.
4. Government agencies use location platforms and data mining systems for border security,
critical infrastructure protection and location-enhanced lawful intercept.
GloPos technology meets PSNS location accuracy requirements and makes it possible
to locate ALL mobile phones, without installed mobile clients. GloPos can position
the handset also from the network side, which cannot be done with Wi-Fi or GPS!
15. Unique and Universal
GloPos patented
technology provides
accurate position within
1-30m wherever cellular
network coverage is
available
Cell-based, GPS-level
accuracy for ALL
mobile phones. No
hardware is needed
on the mobile phone
or cellular network
GloPos revolutionizes the indoor positioning and social location
including mobile search and personalized mobile advertising
GloPos accuracy meets E911 Phase 2 requirements for
governmental lawful interception needs.