SeekShopSpend.com

Boost Your
Online Visibility
SEEK | SHOP | SPEND ©Copyright 2014 GoDigital, a division of AJ Media, LLC. All rights reserved.

OUR STRATEGY:
We Make Your Business
FINDABLE!

Whether people search for your
product and service,
or your business name,
making sure they find you is simply what we do!
• The internet is the new “first impression”
• Clients “Google” you when speaking
on the phone
• Anyone can say anything, and it shows
up online
• People don’t ask for references anymore.
They search “Google.”

We Provide Better
VISIBILITY
for Your Business. Period.

YOU!
Source: Motorola Mobility and B2X Study 2014
Tablet Usage
…is growing faster than PCs
ever did...+52% growth in 2013
The Average User Checks
Their Smartphone
150X DAILY
Your Potential Clients
are Looking for
“It’s the first thing I do in the morning
and the last thing I do at night.”
~ Everyone

Mobile Evolution: Millennials vs. Generation X
Millennials
18-34 years old
Generation X
35+ years old
Smartphone
89%
Smartphone
68%
Tablet
92%
Tablet
83%
When using your SMARTPHONE/TABLET, do you use
ANOTHER DEVICE / SCREEN at the same time?
YES!
Millennials
18-34 years old
Generation X
35+ years old
87% 70%
Use SOCIAL NETWORKS on your smart phone
USE SMARTPHONE / TABLET
to PURCHASE products or services
YES!
Smartphone
65%
Smartphone
54%
Tablet
65%
Tablet
60%
Smartphone
63%
Tablet
65%
Smartphone
51%
Tablet
66%
Your SMARTPHONE REPLACED the following: Magazines, Newspapers, Laptop Computers, Desktop Computers, and Television

Consumers
Search for Local Business
Online
Source: Google, ComScore, Neilson
• 97% of consumers utilize the web to find local businesses
• 94% of smartphone users have researched for local information. 54%
followed up their search with a purchase or phone call.
• 2,646 web page visits per user per month
• 89 domains visited per user per month
• Consumers with multiple devices perform more than 22 local searches per
week on average.
With SeekShopSpend, we select the
best choice of long tail keywords that
provide the greatest chance of users
finding your business online.
KEY FINDINGS
• 57% have searched online for a local
business more than 6 times per year
• 39% have searched online for local
businesses at least 1 time per month
• 15% have searched online for a local
business almost every day

Consumers Search for Local Business Online
SOURCE: http://www.brightlocal.com/2014/03/11/google-vs-bing-vs-yahoo/
KEY FINDINGS
• Long tail keywords trigger greatest %
of local business websites to be displayed
• Generic & service type keywords return
the fewest local business sites in Google
Examples of the different keywords we used are included below:
• Generic keywords: “plumber”, “dentist”
• Service keywords: “Tax return”, “Haircut”
• Long tail keywords: “Top DUI attorney” “Residential
concrete contractor”
• Generic + location: “Plumber Salt Lake City, UT”,
“Insurance Agent Albuquerque, NM”
• Service + location: “Divorce lawyer Phoenix, AZ”, “Kitchen
installation Albuquerque, NM”
• Long tail + location: “wedding hair stylist Phoenix, AZ”,
“Emergency 24hr plumber Salt Lake City, UT”
We focused our local searches on 3 main locations, which were
picked due to their varying population size:
• Phoenix, AZ – 1.5m pop*
• Albuquerque, NM – 560k pop
• Salt Lake City, UT – 190k pop

Mobile Shopping Activity
Top Online Searched Industries
1. Restaurants
2. Financial Services
3. Auto Repair & Service
4.
Beauty Services
5.
Physicians & Surgeons
6.
Real Estate
7. Automobile Parts & Supplies
8.
Building Contractors
9.
Legal Services
10.
Lodging Source: YP International data q3 2013
KEY FINDINGS
• More people are searching for more types of
businesses in 2014 vs 2013
• Doctor / Dentist – 38% (up from 35%)
• General shop – 36% (up from 35%)
• Clothes Shop – 34% (up from 28%)
• Hair / Beauty Salon - 31% (up from 17%)

Why Our Sites Are Visual & Why Your Business Needs To
Get Visual!
The online world revolves around visuals…
Perfect for our busy schedules and hyper-engaged lives
PHOTOS
ILLUSTRATIONS
INFOGRAPHICS
SLIDESHOWS
VIDEOS
MEMES
ANIMATIONS
QUOTE GRAPHICS
Visuals Are Like Fast Food… Only Healthier.
They satisfy our short attention spans and distracted lives.
Visuals Tell A Story
First impressions are the first step to lasting impressions.
Visuals Make Us happy.
The same way people are naturally attracted to beauty
and positivity, we are also attracted to visuals.
Visuals Clarify.
They explain, identify and act as road signs to guide us
along the super-information highway.
Visuals Make Us Do Stuff.
They excite us, inspire us, and engage us. We pay
attention to them, believe them, and remember them.
• 93% of communication is nonverbal
• The brain processes visual information 60,000 times faster than text.
• 65% of the population are visual learners
Source: Bixa Media, Social Media Examiner, MandLoys.com,
Klanzler, reDesign
VISUALS get all the attention!

5%
95%
Search Engine Other
How Are
With Businesses Online?
Consumers Connecting
of a Website’s
Internet Traffic
Comes From A
Search Engine
Most people don't want 290 search engines, especially
people who are internet beginners. Most users want a
single search engine that delivers three key features:
1. Relevant results (results you are actually interested in)
2. Uncluttered, easy to read interface
3. Helpful options to broaden or tighten a search
Source: Are Corporate Websites Optimized for SEO? by Paul Breummer, eConsultancy
Organic vs. Paid Search Results: Organic Wins 94% of Time

Which Search Engines
Get Used Most?
Yahoo! Since October 2011, Yahoo
search is powered by Bing. Yahoo
is still the most popular email
provider and according to reports
holds the third place in search.
300,000,000 - Estimated Unique
Monthly Visitors
Bing is Microsoft’s attempt to challenge
Google in the area of search but despite
their efforts they still did not manage to
convince users that their search engine
can produce better results than Google.
350,000,000 - Estimated Unique
Monthly Visitors
Google, The undisputed giant! With a
stunning difference of 45% from second
in place Bing. According to the latest
comscore report 69.5% of searches
were powered by Google and 25% by
Bing. Google is also dominating the
mobile/tablet search engine market
share with 89%! 1,100,000,000 -
Estimated Unique Monthly Visitors
(August 15, 2014) Source: http://www.ebizmba.com/articles/search-engines
Major types of online advertising (SEARCH, DISPLAY AND SOCIAL),
search is viewed as the best channel for driving direct sale, cited by
40% of marketers. However, just over a third of marketers view each
channel as valuable for lead generation. 3

Which Search Engines!
Get Used Most?
4. Ask - 245,000,000 - Estimated Unique Monthly Visitors
5. Aol - 125,000,000 - Estimated Unique Monthly Visitors (August 15, 2014)
6. Wow - 100,000,000 - Estimated Unique Monthly Visitors
7. WebCrawler
8. MyWebSearch - 65,000,000 - Estimated Unique Monthly Visitors
9. Infospace - 24,000,000 - Estimated Unique Monthly Visitors
10. Info.com - 13,500,000 - Estimated Unique Monthly Visitors
11. DuckDuckGo - 13,000,000 - Estimated Unique Monthly Visitors
12. Blekko - 12,500,000 - Estimated Unique Monthly Visitors
13. Contenko 11,000,000 - Estimated Unique Monthly Visitors
14. Dogpile - 10,500,000 - Estimated Unique Monthly Visitors
15. Alhea - 7,500,000 - Estimated Unique Monthly Visitors
Source: http://www.ebizmba.com/articles/search-engines
DuckDuckGo
…has a number of advantages over the other search engines. It has a clean interface, it does not
track users, it is not fully loaded with ads and has a number of very nice features (only one page
of results, you can search directly other web sites etc). I am sure that some of the features of
DuckDuckGo will be used by other search engines and with some proper funding DuckDuckGo
can get a decent search engine market share. !First up is a useful alternative search engine that doesn’t track your activity. Unlike Google and
other popular search engines, DuckDuckGo protects your privacy by never finding out who you
are, so you can freely search whatever you want. No more worrying about being monitored while
searching for… sensitive things! Would you leave Google for the sake of your privacy?

Geo-Targeted Domains
Features:
• Increase findability by expanding web visibility
• Improve quality of traffic
• Target keywords searched by desired clients
• Improve effectiveness of off- and on-site findability
• Turns traffic into conversions
• Test and tailor experiences to attract target
customers
• Turn searches into visitors into return visitors
• Connects users with what they’re looking for and
achieve their goals on your site
Includes:
• Built-in link building
• Optimized image indexing
• Mobile-ready site

It’s not stalking....
It’s Customer
Insight!
(Okay, it’s stalking.)
The Secret Sauce Behind SeekShopSpend.Com Sites:
• What’s trending?
• How do they search for it?
• What’s the intent of the search?
• What’s the desired landing experience?
• What is the desired visitor behavior?
• Where did searcher come from?
• Where did they go after?
SeekShopSpend Sites:
• Earn site authority and accessibility
• Create back-links
• Improve accessibility to improve crawlability
• Have content rich text

Why Customers Love
SeekShopSpend.com
CONTACT INFO
Name, Address Phone Numbers, Fax Line,
Hours of Operation, and Links to Website &
Email and Social Media Links
UP TO 15 LINKS
Combination of Partner/
Brand Logos, and Specific
Pages from Company’s Website
RELEVANT + RICH CONTENT
• Buy Content
• Company Logo
• Keyword Rich Content
• Up to 20 Photos, Google Maps, and Video
Increases traffic to your website or other existing
channels for customers for find your business
Quick sites with links to increase traffic between both! your website and the geolocated SEEKSHOPSPEND.COM site

Title Tags
Title Tag
Includes Name
Custom
Description Tag
Up To 120
Characters
& Description Tags
INSURANCE TYLER TX / JOE SMITH INSURANCE
www.insurancetylertx.com
INSURANCE TYLER TX - Joe Smith Insurance
Agency is your Tyler Tx insurance provider for
Auto, Home, Life, Health, Boat, RV and Motorcycle
Insurance.
Your GeoSpecific Customized Site:
Make Your Brand Easy To Identify
Fulfills the searchers needs because it goes
directly to what they are searching for.
SEEK | SHOP | SPEND
©Copyright 2014 GoDigital, a division of AJ Media, LLC. All rights reserved.

Geo-Specific Target Websites
Laptop/Computer, Mobile Phones,
Tablets, Mobile Devices

Search Engine Results Page
33 Organic search clicks go to the first result.
In addition, as search intent becomes more detailed or specific (long-tail search phrases),
the click distribution across the first page organic listings begins to even out, as searchers
look for the best match or answer to their query.
2 n d 18.7
Click Paid Ads
%
74.8
Click Organic!
Links
%
6.5
%
Click Paid Ads
%
Organic SEO ranks In Online Marketing

Start boosting your online visibility and
speak with a digital marketing consultant, today!
!
info@seekshopspend.com | 210.545.4176

SeekShopSpend.com

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