Graeme Blackwood

London, United Kingdom United Kingdom

UX / Service Design Consultant at HM Revenue & Customs

Design

17 years working in cross-channel design and creative direction for a variety of world-renowned brands including Volkswagen, Johnson & Johnson, the British Royal Family, Euromoney (investment banking), Robbie Williams, Medtronic, Unilever, British Gas and the British Government (GOV.UK / HMRC). I am a service designer, applying user research, business analysis and design thinking to measurably improve people's lives. I am relentlessly value-driven, measuring everything, and obsessive about clarity of purpose and communication across my teams – I help bridge the gaps between disciplines.