New era of corporate communications Enterprise video and online internal communication in business Thursday, November 5, 2009 Riaan Vermeulen – FNB Online

It all started somewhere...

...and now? 2008 / 2009

Operating an internal digital streaming media service offering in a large enterprise

Opportunities and value proposition for business

Nothing against streaming video or CEO chatting to the masses but don’t forget… The business of business is BUSINESS, not just Corporate Communications.

What, why, how and for who? Best Practices for DA content

For who? Customers Educate customers about products and services Marketing Entertainment Staff Educate staff about products and services Training Communication

Managing enterprise streaming services expectations

Managing enterprise streaming services expectations

Cost savings by using streaming to support communications, training and educational programmes

Developing a ROI model for streaming corporate communications and training

Digital Signage ROI - in general - is not an easy mathematical equation This is due to the cross vertical nature of Digital Signage applications and the intangibles that are hard to measure and often misunderstood.

Building a ROI Model

Questions and Answers