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Strategic Marketing Recommendations presented by: Bianca Mundes, Epifani Sylvianie Setiadi Natalee Wood, Olivia Whitty
Little Tikes Big Picture ,[object Object],[object Object],[object Object],[object Object],[object Object],ENSURE LITTLE LIKES MAINTAIN AND BUILD DIFFERENTIATION
Game winners and breakers ,[object Object],[object Object],[object Object],[object Object]
Salient strategic insights ,[object Object],[object Object],[object Object],[object Object]
Lead with product strategy to achieve goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic alternatives ,[object Object],[object Object],[object Object],[object Object]
Decision criteria
Pursue combination of 1 & 2 ,[object Object],[object Object],[object Object],[object Object],[object Object],NOTE: Intentional not to address video games market growth
Target market Product Promotion Distribution Price Implementation
If things don’t go as planned…
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