5. Most front pages of informal newspapers contain fairly indirect headlines so I chosen to follow this convention and make mine indirect. More formal broadsheets have a direct headline, but this did not tie in with the more informal ‘Rock & Rose’ brand. Secondary leads used in the top right hand corner as these are used in tabloid newspapers such as The Sun. Masthead contains logo which can be seen by many local and national papers to provide an instant brand identity for the paper and established the papers colour scheme, which is utilised throughout the paper and other areas of the brand. Most front pages also contain a preview of the newspapers lead story. This story is attached to the headline I chose my lead story and placed it as the centre article on the page.
6. The newspaper date and website is found at the top of the page, which is another prime position encouraging the reader to visit the website and receive more hits, resulting in the newspaper being able to command higher advertising fees. This is why many newspapers flaunt their web address as I have done. The logo I chose is very edgy, I decided to use the combination of two different fonts and some stars and a guitar. This I did not see used by other newspapers meaning that I did not conform to the usual conventions. There is usually one photograph that dominates the front page which accompanies the lead story and I have used one on my front page. The price is often featured below the masthead however I took the approach that can be seen in The Metro of a tab going across the corner of my page. This is to highlight the fact the paper is free which is a good sales tactic for the paper and printed in a noticeable place makes it more obvious on the page.
![Question One ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)