1. The Print Media Past, Present and Future.

2. What are broadsheet newspapers?

4. What do you think of when you hear the word “ tabloid ?”

9. Should media outlets provide info people want or the info people need?

11. Isn’t there anything else happening in Philadelphia? Or elsewhere?

13. What is going to sell more newspapers? Which will draw the most reaction?

14. Who should decide what is the most important story?

15. Who should decide what is the most important story? Journalists . But do they?

16. Anyway … Back to terms of print journalism…

17. Alternative weeklies are non-traditional newspapers. Usually youth-oriented and anti-establishment .

18. Newspapers (and some local newscasts) offer editorials and endorsements .

20. At traditional newspapers, the op/ed pages are independent from the news sections . Alt weeklies tend to be liberal all around.

21. All newspapers are concerned with reaching profit goals.

23. Does running an ad for Comcast on the front page of a Philly newspaper seem like an endorsement ?

24. Does this make the newspaper seem like it is promoting these shows?

25. What’s wrong with the newspaper telling you which shows are good or bad? Or who to vote for?

30. If you assume there is an agenda behind everything, can you trust the media?

31. That is the problem with where we are today. Only 36% of people believe the media gets the facts straight.

32. And now there is a growing popularity in the media analyzing information.

35. A news “ analysis ” goes deeper into the news story, often processing the information so that the audience doesn’t have to.

36. A news “ analysis ” goes deeper into the news story, often processing the information so that the audience doesn’t have to. Essentially, they are interpreting the story.

37. Is that objective? We are supposed to be independent from faction .

38. Who wants to be a print journalist ? Specifically newspapers ?

39. Circulation is dwindling , ad dollars are disappearing and jobs are becoming scarce . Grrrrr.

40. Why print journalism?

43. There are around 307 million people in the United States. So about 1/3 read newspapers daily, and about 2/3 read a weekly.

44. So what’s the problem? Why did 14,000 newspaper staffers get canned last year?

45. Journalism is a business.

46. Craigslist?

47. Craigslist = Free It’s hard to compete with free.

54. Do you read USA Today? Why?

55. What is good about USA Today?

57. What is bad?

60. The second read . Your hometown paper gives you local news. USA Today gives you the nation (and the world).

61. That idea is becoming closer and closer to being a reality.

62. What are the principles of journalism? And does USA Today adhere to them?

65. Can citizens have a voice when newspapers are for-profit businesses run by suits who live on the other side of the country?

66. So why bother with journalism? Did I mention it doesn’t pay well, either?

67. Dear Mr. Miller, I recently read your article in the Philadelphia Weekly about your vehement hatred of the Philadelphia Eagles. … It's assholes like you that give credence to the old saying my father taught me, "You can't shine shit."

76. We bring the world to people. If it weren’t for us, they probably wouldn’t know what else was out there.

77. Print media is not going away.

78. But print’s greatest hope is probably as content generators . How do you make money on that ?

79. The Entrepreneurial Journalist

80. The Entrepreneurial Journalist

81. Magazines!

82. What makes magazines special?

84. There are more than 12,000 magazines. 500 to 600 new mags arrive every year. (Only 1 in 5 makes it into year 3)

86. Trade mags :

88. Life magazine Margaret Bourke-White

89. Life magazine peaked with about 8.5 million circulation in the mid-1950’s. General consumer mags shaped the country’s mindset.

91. When television arrived, mass circulated general mags couldn’t compete. So the industry evolved.

92. Now you have thousands of niche publications.

93. What magazines do you read?

94. What do you look for in magazines?

95. Do magazines adhere to the principles of journalism? Truth? Loyalty to citizens? Verification? Independent? Monitors power? Forum for opinions? Relevant? Comprehensive? Sensitive? Can citizens participate?

96. How else do magazines differ from newspapers? Or from online, for that matter?

98. Magazines are one of the hardest industries to break into. Most of the actual writing is done by freelancers .

99. Alt weeklies are great steppingstones to mag work.

100. Go Owls . Enjoy the weekend.