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How does GuestRevu
help you to refine your
marketing image?
We find that guests, especially at
our luxury level, they want to have
something that explains or shows
what the experience they’re going
to get is.
Chris Roberts, General Manager
Oceana Beach & Wildlife Reserve
Customers are looking around
before they book and want to be
reassured that they are booking a
quality property that will meet their
expectations...
§
... Reviews are a hugely important
marketing tool, providing first-hand
customer accounts of our facilities,
products and services
Gareth Jones, Revenue Supervisor
Portmeirion Village
It’s always interesting to listen to what
is most important to the guests. And
not just to what’s important, but what
surprises and delights them.”
Dina Soliman, Former Head of Marketing
Queensway Group’s Point A Hotels
We know we’re not for everyone and
that’s absolutely fine with us. We really
try to educate the customers that
we are a social business... We are
much closer to you, we’re much more
friendly. We’ve got heart in our business...
... We’re able to understand that
customers who have stayed with
us before are more likely to leave
positive reviews because they
understand our concept...
...So we’re able to target people that
are new to us, perhaps, and improve
our storytelling, improve our
communication and explain things
about our hotel concept and the
product much better.
Liutauras Vaitkevicius, Former GM
Good Hotel London
We get a lot more praise on things that
we do correctly, so it’s good to see a
pattern... So we know what we’re doing
well and we know what we need to
improve on.
Sinéad Tierney, General Manager
Tara Lodge
We have also been taking these reviews
and pushing them as social images,
pushing them on our brochures, and
they’re helping us to spread the
word...
... And these are words coming directly
from the clients. They are not words
coming from ourselves, or from partners.
So in a way it gives us authenticity,
and it gives truth to the review.
Kat Kunze, Global Sales Leader
VISIONAPARTMENTS
How well do you understand
your guest experience?
www.guestrevu.com

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How feedback can impact and refine your marketing image

  • 1. How does GuestRevu help you to refine your marketing image?
  • 2. We find that guests, especially at our luxury level, they want to have something that explains or shows what the experience they’re going to get is. Chris Roberts, General Manager Oceana Beach & Wildlife Reserve
  • 3. Customers are looking around before they book and want to be reassured that they are booking a quality property that will meet their expectations...
  • 4. § ... Reviews are a hugely important marketing tool, providing first-hand customer accounts of our facilities, products and services Gareth Jones, Revenue Supervisor Portmeirion Village
  • 5. It’s always interesting to listen to what is most important to the guests. And not just to what’s important, but what surprises and delights them.” Dina Soliman, Former Head of Marketing Queensway Group’s Point A Hotels
  • 6. We know we’re not for everyone and that’s absolutely fine with us. We really try to educate the customers that we are a social business... We are much closer to you, we’re much more friendly. We’ve got heart in our business...
  • 7. ... We’re able to understand that customers who have stayed with us before are more likely to leave positive reviews because they understand our concept...
  • 8. ...So we’re able to target people that are new to us, perhaps, and improve our storytelling, improve our communication and explain things about our hotel concept and the product much better. Liutauras Vaitkevicius, Former GM Good Hotel London
  • 9. We get a lot more praise on things that we do correctly, so it’s good to see a pattern... So we know what we’re doing well and we know what we need to improve on. Sinéad Tierney, General Manager Tara Lodge
  • 10. We have also been taking these reviews and pushing them as social images, pushing them on our brochures, and they’re helping us to spread the word...
  • 11. ... And these are words coming directly from the clients. They are not words coming from ourselves, or from partners. So in a way it gives us authenticity, and it gives truth to the review. Kat Kunze, Global Sales Leader VISIONAPARTMENTS
  • 12. How well do you understand your guest experience? www.guestrevu.com