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Values refer to basic convictions about what is preferable or important. They have content, which specifies the mode of conduct, and intensity, which specifies how important it is. Value systems are unique to individuals and cultures. Rokeach created the Rokeach Value Survey to measure terminal and instrumental values. Hofstede and the GLOBE frameworks identified cultural value dimensions that vary across societies, such as individualism/collectivism and power distance.

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Values ,[object Object]
Value Attributes ,[object Object],[object Object],[object Object]
Value System ,[object Object],[object Object]
Rokeach Value Survey ,[object Object],[object Object]
Rokeach Value Survey ,[object Object],[object Object]
Values Across Cultures ,[object Object],[object Object],[object Object]
Values Across Cultures ,[object Object]
Values Across Cultures ,[object Object],[object Object]
Values Across Cultures ,[object Object],[object Object]
Values Across Cultures ,[object Object]
Values Across Cultures ,[object Object],[object Object]
The GLOBE Framework for assessing cultures ,[object Object],[object Object]
The GLOBE Framework for assessing cultures ,[object Object],[object Object]
The GLOBE Framework for assessing cultures ,[object Object],[object Object]
The GLOBE Framework for assessing cultures ,[object Object],[object Object]
The GLOBE Framework for assessing cultures ,[object Object]
The GLOBE Framework for assessing cultures ,[object Object],[object Object]
Attitudes ,[object Object]
Components of Attitude ,[object Object],[object Object],[object Object]
Types of Attitude ,[object Object],[object Object]
Types of Attitude ,[object Object]
Types of Attitude ,[object Object]
Attitude & Consistency ,[object Object]
Cognitive Dissonance Theory ,[object Object],[object Object],[object Object]
Cognitive Dissonance Theory ,[object Object],[object Object],[object Object],[object Object]
Cognitive Dissonance Theory ,[object Object],[object Object],[object Object],[object Object]
Measuring Attitude-Behaviour Relationship ,[object Object],[object Object],[object Object]
Measuring Attitude-Behaviour Relationship ,[object Object],[object Object]
Measuring Attitude-Behaviour Relationship ,[object Object]
Measuring Attitude-Behaviour Relationship ,[object Object]
Measuring Attitude-Behaviour Relationship ,[object Object]
Attitude Surveys ,[object Object]
Job Satisfaction ,[object Object],[object Object],[object Object]
Effect of Job Satisfaction on Employee Performance ,[object Object],[object Object],[object Object]
Effect of Job Satisfaction on Employee Performance ,[object Object],[object Object],[object Object]
Effect of Job Satisfaction on Employee Performance ,[object Object],[object Object],[object Object]
Job Satisfaction and Customer Satisfaction ,[object Object]
Employee Dissatisfaction ,[object Object],[object Object]
Employee Dissatisfaction ,[object Object],[object Object]
Employee Dissatisfaction ,[object Object],[object Object]
Employee Dissatisfaction ,[object Object],[object Object]

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