Site performance is a key driver to customer conversion and eCommerce success. In this session several techniques of Zend’s application server for reducing application response time are presented, and the results of a real-life Magento optimization project are shared. Additionally Zend Server provides monitoring features – including new Code Tracing – which can help detecting and solving critical issues in order to improve user experience.

1. Magento and Zend Jan Burkl System Engineer, Zend Technologies

2. Product offering: from pilot to production

3. Development Solution Zend Server integration Zend Framework integration Team development Testing and debugging Support and updates Basic code editing Basic debugging Eclipse plug-in

4. Production Solution Clustering support Aggregated app monitoring Cross-server job queuing App monitoring & diagnostics Page caching, job queuing Support, updates and hot fixes Data caching and opcode acceleration Integrated, native installers Web admin console

6. The Zend.com Experience

7. “ The Patient”

11. Zend.com In Depth: Performance

12. 28/05/2009 05/06/2009 13/06/2009 21/06/2009 29/06/2009 2,000 ms 0 ms Average Magento Response Time Real life results: zend.com’s store

16. Implementing Step 2: Quick Win: Cache /js/index.php

18. = Success Summary

19. Thank you! [email_address]