SWOT Analysis explanation with suitable examples

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A
PRESENTATION
ON
SWOT
ANALYSIS
BY
HARINADH KARIMIKONDA
MBA, NET, [Ph.D.(OU)]
ASST. PROFESSOR
SNIST-MBA DEPARTMENT
SNIST
SCHOOL OF MANAGEMENT STUDIES

2. MANAGING Tough Times
INTRODUCTIONINTRODUCTION
• Who did develop SWOT Analysis?
– Developed at Stanford University
– Funded by Fortune 500 companies
– Took 9 years to develop, Involved 5000 interviews
• Who are users of SWOT Analysis?
– Individual, Group and Organisation etc..
• When does use SWOT Analysis?
– Situation, Problem, Decision etc..
• Why does use SWOT Analysis?
– Effective planning, Right Decisions, Future Success etc..
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3. MANAGING Tough Times
DEVELOPMENTDEVELOPMENT
1. Definition
2. Elements
3. An Example of Firm
4. Strategies
5. An Example of Education Institution
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SCHOOL OF MANAGEMENT STUDIES

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Definition of SWOT AnalysisDefinition of SWOT Analysis
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“SWOT Analysis is a strategic planning tool that
separates influences on a business’s future success
into internal and external factors”
“SWOT analysis (alternatively SWOT Matrix) is a
structured planning method used to evaluate the
Strengths, Weaknesses, Opportunities, and Threats
involved in a project or in a business”

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Elements of SWOT AnalysisElements of SWOT Analysis

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Example : S-W-O-T of A FirmExample : S-W-O-T of A Firm

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Strategies of SWOT AnalysisStrategies of SWOT Analysis

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Strategies of SWOT Analysis….Cont.

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SWOT Analysis of
An Education Institution
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CONCLUSIONCONCLUSION
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It is an important techniques which provide quality
information to the managers to take effective decision for
future development of organization.
It makes to understand organizational Internal and
External Environment at a competitive position
It is also provide basic and important areas of
organization that What to develop and What to Overcome

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Assessment TestAssessment Test
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SCHOOL OF MANAGEMENT STUDIES
1. SWOT Analysis is a ______________ techniques
2. Internal and controllable elements of SWOT Analysis
are _________________and_______________
3. Uncontrollable and harmful elements of SWOT
Analysis is _________________________
4. ___________university had developed SWOT Analysis
5. Low customer retention is a threat of firm.(True/False)

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Any Questions?
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SCHOOL OF MANAGEMENT STUDIES
Thank You