1.
John Steuart Tobin Arthur,
Managing Director, President,
Co-Founder Cureus
Claremont Creek Ventures

2.
Source: IQ the innovation lab of GSW

3.
Source: IQ the innovation lab of GSW

4.
Source: IQ the innovation lab of GSW

5.
Source: IQ the innovation lab of GSW

6.
Source: IQ the innovation lab of GSW

7.
Look Find
up Rx info diagnosis
To:
Learn Educate
about new
treatments patients
Source: IQ the innovation lab of GSW

8.
Source: IQ the innovation lab of GSW

9.
Source: IQ the innovation lab of GSW

10.
Source: IQ the innovation lab of GSW

11.
Source: IQ the innovation lab of GSW

12.
Source: IQ the innovation lab of GSW

13.
Source: IQ the innovation lab of GSW

14.
 Opportunity Galore in mHealth
 Early Adopters Focus on Non-Reimbursed
Business Models
• Wellness: Consumer Pay (Cellscope, Fitbit)
• Capitated systems: Kaiser & HMO (Cellscope, Gauss)
• Innovative business models and providers
(Walgreens, Doc-in-a-box, Cureus)
• Healthcare reform ACOs, outcome based
reimbursement (Tibion)

15.
 Medical Reference Tools
 Diagnostic Tools
 Patient Records
 Medical Education
 Mobile Apps Benefit Patient, Provider and Payor
• Better, Faster and Cheaper

16.
 Adjunct to reimbursement--underlying business
models
 Apps hoping for subscription feeds from
providers and consumers
 Physicians "free is not cheap enough"
 Patients: signal to noise ratio --very expensive

17.
 Replicate print over web
 Content behind pay-walls –
**observe music and newspaper industries

18.
Revolutionizing Medical Publishing
 Fast, FREE, authors reach millions not thousands
 We start w/ content, content, content
 Then address consumption – inefficient, fragmented
and sits behind firewalls
• Palo Alto, CA
• Start-up (soft launch April 1)
• Angel (prominent physicians and tech veterans)
• Leverage Scribd (SEO & mobile benefits)
• Team of 10 including 2 neurosurgeon founders

19.
Mobile Devices
 iPhone - 13% of visits
 iPad – 7%
 Misc Android – 4%
Browser Landscape
 Safari – 27%
 IE – 25%
* 3 years ago IE was 70%+

20.
 Build once – Cureus Tools
• Twitter Bootstrap - responsive design
• Scribd - document rendering – device agnostic
0 Second – 5 minute – 15 minute formatting
 Mobile
& Social are inextricably linked Crowd
Wisdom for physicians (what’s important to
know)

21.
www.cureus.com