Bloggers who sweeten web pages with content curated from social media, making sticky posts. curated posts attract mass traffic. Compares blog content curation to the work of honeybees. The hard work to make sticky honey content pays off, creating a healthy, buzzing hive that grows and evolves.

1. The Ultimate Field Guide
Curating the Web with
Sticky Blog Articles

2. Darin L. Hammond

3. How to Rock Content Curation
Sweet
Sticky Content Creation

4. 1. The Story of Content Curation
Curation in Natural
and Virtual Worlds

5. The B
o
x DESIGN

6. Th
e
DESIGN
Websites
B
o
x

7. Honeybees can travel
more than 6 miles at 15
MPH to find the precise
flower and nectar to
make their honey.

9. Harvest

10. POWER

12. Honeybees curate the richest content to create the stickiest honey.

14. Honey Means
Hard Work for
Bees:
• Their wings stroke
incredibly fast,
about 200 beats per
second
• They fly for up to
six miles as fast as
15 miles per hour.
• The average bee
produces 1/12th
teaspoon of honey
in her lifetime.
• A hive of bees will
fly 90,000 miles, to
collect 1 kg of
honey.
Source: http://www.benefits-of-
honey.com/honey-bee-facts.html

15. Feeds a Beehive
Honey
With Concentrated Nutrients.

16. Create Super Sugar Sticky Content
Honey Bees
For Powerful REASONS.

17. 2. The Need for Content Curation
Oversupply Pushes the
Search for the Best Quality

18. How?

19. The Hard Work to Make
Sticky Honey Content
Pays Off, Creating a
Healthy, Buzzing Hive
That Grows and Evolves.

20. Honey Content Is Worth Hard Work
For the Curator Honey Bees
• Honey’s sugar yields intense calories
high in energy, appealing to the
senses.
• Honey is sticky,
nutritious, and difficult
to leave.
• The rich food nourishes
the hive community.

21. Bees Are to Producing Honey as Bloggers Are to Curating Content.
ANALOGY

22. The glut of information online creates data chaos.
While search engines effectively filter waste, the
expert human mind combined with technology,
blogs, and social media search up the highest
quality sources and provide context and analysis for
interested online communities.
Content Curation Defined

24. • Bloggers use content curation to thrive, draw traffic,
become experts in their topic areas, and providing
rich content to publish.
• Fresh information, ideas, authority, and innovation
create pages sticky, keeping visitors on site longer.
• Expert curation efficiently draws targeted traffic to
sites.

25. Bloggers Sweeten Web Pages
With Curated Content,
making Sticky Posts.
Curated Posts Attract Mass Traffic.

26. Bloggers find rich nectar on high quality sites
across the web.

27. • Appeals to readers looking for engagement and knowledge
• Delivers the most innovative ideas quickly
• Provides tight organization and makes points efficiently
• Captures an author’s personal view, attitude, and expertise
• Enhances a blog’s authority and brand
• Allows for frequent publishing, attracting targeted,
dedicated followers
• Attracts search engines, with powerful content focused on
valued articles and authors

28. Bees work together in a hive,
and bloggers work together in social
communities. When curating,
bloggers work with the writing other
authors and enrich the communities
they have built.

29. 3. Methods of Blog and Social
Media Curation
How Bloggers Can Collect, Process,
and Distribute Premium Information

30. Collecting and Processing the Elite Information
• Select, read, and annotate the best articles you discover through in-depth
research and filtering
• Question each article: Is this a credible article? Do I agree? What claims does it
make? What evidence does it provide? What links are used?
Searching Premium Information
• Determine your topic niche and audience, focus
only on them, and become an expert through
content research
• Locate the most reliable and reputable information
publishers, and collect them with bookmarks or a feed reader
• Spend time daily researching, reading, learning, and sharing
the sweetest food source: power content

31. Writing Sticky Curated Blog Posts on Single or Multiple Sources
• Create a new, powerful, and emotionally engaging title for your
piece
• Refer to the author and title of the article, including a link to the
original
• Summarize the content essentials from one to many sources,
crediting each one and providing the link
• Create an organization and a thesis for your article
• Analyze, contextualize, criticize, add to, and synthesize using
your own ideas
• Revise your language and ideas for power
• Edit and proofread your writing carefully
• Publish only your finest writing on your site
• Promote your new content in your social media communities

32. 4. Further Reading and Research
Don’t Stop Here: Continue Learning
the Best Methods of Curation

33. Processes, Methods, and Purposes of Content Curation
• Content Curation Primer
• Real-Time News Curation, Newsmastering And Newsradars - The Complete
Guide Part 1: Why We Need It (follow the links to all 4 parts)
• 11 Best Practices for More Effective Content Curation
• How to Do Curated Content RIGHT: A Step-by-Step Guide
• The Ultimate List of Content Curation Tools and Platforms
• 26 Free (or Free-to-Try) Content Curation Tools
• 50 Top Content Curation Tools: Find, Share the Best Content
Content Curation Tools
Best Social Media Management Tools
• 12 Best Social Media Management Tools
• Updated! A Master List of Social Media Marketing Management Tools
• Top 10 Tools For Managing Your Social Media Accounts

34. Check Out Curata’s Ultimate Diagram of Curation Tools Categorized

35. Why Curate Content?
• To learn, grow, and evolve as a blogger
• To enrich and develop your social media communities
• To establish yourself as an authority, innovator, and
influencer
• To network with the best writers in your topic area
• To draw the attention of traffic and search engines
• To quickly increase publishing frequency
• To develop your sticky website, market your brand, and
promote your ideas

36. Also, be sure to grab your FREE curated blog post
interactive generator that I developed for my own work.
Click Here Now for Your
FREE Interactive Template!
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