You may already have a marketing plan and budget for 2012, but now comes the hard part: putting it into action, managing what changes and goes wrong, and keeping your eye on the objectives, outcomes and results you want. This Webinar will offer several, proven best practices for managing, measuring, improving and refocusing your marketing plan and strategy all year long. You will learn: • A proven, weekly rhythm of reviews to ensure all of your resources are still focused and productive • Several strategies for managing and triaging the inevitable challenges and roadblocks • Specific warning signs to watch for and avoid before they impact your work and results