2. What is Search Engine Marketing (SEM)? Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
3. Your customers see your ad when they search Paid Search Paid Search Organic Search Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
5. Market Share of Top Search Engines > 90% of Internet Search Engine Traffic is Coming From Google + Yahoo + MSN * Source: comScore Search Engine Market Share, September 2008 62.9% 20.2% 8.5% Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
7. Market Share for Online Advertising Spending 45% Spent on SEM Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
8. What’s The Primary Benefits of Google Advertising? Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
9. 1. Reach * Source: comScore Media Metrix (September, 2004) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
10.
11.
12.
13. Types Of Ads Format in Google Advertising Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
14. 1. Text Ads Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
15. 2. Image Ads (JPG, PNG, GIF & SWF) Other sizes: - Small Square (200 x 200) - Large Rectangle (336 x 280) - Wide Skyscraper (160 x 600) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
16. 3. Video Ads (AVI, ASF, QT, Windows Media, MP4 or MPEG) Other sizes: - Small Square (200 x 200) - Large Rectangle (336 x 280) - Wide Skyscraper (160 x 600) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
17. Sample of Placement Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
18. Sample Of Placements (Rectangle or Square) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
19. Sample Of Placements (LeaderBoard) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
20. Sample Of Placements (Skyscraper) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
21. Sample Of Placements (Banner Ads) Indonesia’s First Search Engine Marketing Company with Qualified Google Advertising Professional
22. Thank You Herman Chang Search Engine Specialist Qualified Google Advertising Professional [email_address] www.dgtraffic.com +628161368119