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The COVID-19 pandemic has taken the world by storm and disrupted the lives of millions of
people. Many organizations have responded to the coronavirus crisis by communicating to their
stakeholders and/or by taking actions. Compare and contrast approaches of two organizations,
one which met or even exceeded, and another which fell short of the stakeholder expectations.
What impact, if any, have these responses made on the organizations' reputations?

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The COVID19 pandemic has taken the world by storm and disru.pdf

  • 1. The COVID-19 pandemic has taken the world by storm and disrupted the lives of millions of people. Many organizations have responded to the coronavirus crisis by communicating to their stakeholders and/or by taking actions. Compare and contrast approaches of two organizations, one which met or even exceeded, and another which fell short of the stakeholder expectations. What impact, if any, have these responses made on the organizations' reputations?