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ThatJeffSmith and DBAKevlar, (aka Jeff Smith and Kellyn Pot’Vin
Gorman of Oracle)
You Do ‘Oracle Stuff’
 Does Twitter have anything to offer me?
YES!!YES!!
Oracle Professionals are Here
 Developers
 DBAs
 Product Managers
 ACEs
 Students
 n00bs
 Everybody!
Some Oracle Folks…
 (Ask) Tom Kyte
 Bryn Llewellyn
 Kris Rice
 Joel Kallman
 Steven Feuerstein
 Maria Colgan
 Pete ...
Why Social Media is Important
 Develop a Professional Network
 Relationships
 Stay Connected
 Share & Contribute
 Cre...
Success Stories/Examples?
 Jobs & careers took to next level via Twitter
 Solve real problems OR Help real people
 Peop...
Suggested Best Practices
 Decide type of social media presence/online
persona you want to present.
 But be authentic, fi...
Branding is Important
RecognitionRecognition
ValueValue
So Don’t Be the Egg!
 Don’t tie yourself to a brand or tech
 Be your OWN brand, e.g. DBAKevlar
Bio
 Give people a REASON to follow you
 Include a LINK
1. About.Me
2. LinkedIn
3. Blog/Website
Women and Social Media
 Use privacy settings to protect personal accounts/profiles.
 Mute anyone who provides only negat...
Tweeting
How Often Should I Tweet?
 How often do you have something
interesting to say or share?
 It’s Ok to have fun
 Don’t for...
Can I Mix Biz & Pleasure?
 All work makes Jeff a dull boy
 Only tweeting ‘work stuff’ might be safer,
but it’s wouldn’t ...
What to Tweet?
 Don’t try too hard
 Just jump into a
conversation – it’s how
Twitter works
 Use Hashtags – people
searc...
I HAVE TO TWEET FOR WORK
 You probably won’t be very good at it
 Empower your outgoing and SOCIAL
people to represent yo...
Don’t Worry about Followers
 Especially if you don’t tweet very much!
 Worry more about following people that
make you:
...
Who Do I Follow?
 I made you a list!
 181 folks or so who are active and
associated with Oracle
What Twitter App?
 Twitter.com works just fine for most
 I like YoruFukurou (Macs Only)
Google translates
Fun to say!
Not Just Twitter!
 Stack Exchange
 Quora
 Reddit
 OTN Communities/Forums
 We are out there – listening, helping
Don’t forget your shirt/hat
We Don’t Speak on Behalf of Oracle
My blogs and on-line content come from
me, and only me. I am not an official
spokespers...
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Some Twitter tips and resources for folks in the Oracle space.

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If You Oracle Then You Should Twitter Too

  1. 1. ThatJeffSmith and DBAKevlar, (aka Jeff Smith and Kellyn Pot’Vin Gorman of Oracle)
  2. 2. You Do ‘Oracle Stuff’  Does Twitter have anything to offer me? YES!!YES!!
  3. 3. Oracle Professionals are Here  Developers  DBAs  Product Managers  ACEs  Students  n00bs  Everybody!
  4. 4. Some Oracle Folks…  (Ask) Tom Kyte  Bryn Llewellyn  Kris Rice  Joel Kallman  Steven Feuerstein  Maria Colgan  Pete Sharman  Patrick Wheeler People whoPeople who can helpcan help you!you!
  5. 5. Why Social Media is Important  Develop a Professional Network  Relationships  Stay Connected  Share & Contribute  Create & Manage Online Persona  “Your network is your NET WORTH” - -- smart person 2008?
  6. 6. Success Stories/Examples?  Jobs & careers took to next level via Twitter  Solve real problems OR Help real people  People ‘know’ us before they meet us IRL – easier to get accepted to speak at conferences/meetings
  7. 7. Suggested Best Practices  Decide type of social media presence/online persona you want to present.  But be authentic, find your ‘voice’  Separate personal and professional  Know what’s appropriate for each network  Privacy settings for personal as appropriate
  8. 8. Branding is Important RecognitionRecognition ValueValue
  9. 9. So Don’t Be the Egg!  Don’t tie yourself to a brand or tech  Be your OWN brand, e.g. DBAKevlar
  10. 10. Bio  Give people a REASON to follow you  Include a LINK 1. About.Me 2. LinkedIn 3. Blog/Website
  11. 11. Women and Social Media  Use privacy settings to protect personal accounts/profiles.  Mute anyone who provides only negative commentary to social media feeds.  Block anyone IMMEDIATELY who makes you uncomfortable or threatens.  Report anyone who is abusive, but do NOT reply or respond to them . Your social media presence is not online for others to abuse.
  12. 12. Tweeting
  13. 13. How Often Should I Tweet?  How often do you have something interesting to say or share?  It’s Ok to have fun  Don’t force it  Probably > 1-2x a day < 100x a day
  14. 14. Can I Mix Biz & Pleasure?  All work makes Jeff a dull boy  Only tweeting ‘work stuff’ might be safer, but it’s wouldn’t be authentic – for me  Make it easy for followers to decide if they like you or not 
  15. 15. What to Tweet?  Don’t try too hard  Just jump into a conversation – it’s how Twitter works  Use Hashtags – people search/filter #Oracle #SQLDev #OracleHelp
  16. 16. I HAVE TO TWEET FOR WORK  You probably won’t be very good at it  Empower your outgoing and SOCIAL people to represent your organization  Being on social won’t make you social – or valuable.
  17. 17. Don’t Worry about Followers  Especially if you don’t tweet very much!  Worry more about following people that make you: Laugh Better at your job Smarter Happy
  18. 18. Who Do I Follow?  I made you a list!  181 folks or so who are active and associated with Oracle
  19. 19. What Twitter App?  Twitter.com works just fine for most  I like YoruFukurou (Macs Only) Google translates Fun to say!
  20. 20. Not Just Twitter!  Stack Exchange  Quora  Reddit  OTN Communities/Forums  We are out there – listening, helping
  21. 21. Don’t forget your shirt/hat
  22. 22. We Don’t Speak on Behalf of Oracle My blogs and on-line content come from me, and only me. I am not an official spokesperson for my employer, Oracle Corp, nor do I speak on behalf of Oracle.
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Some Twitter tips and resources for folks in the Oracle space.

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